Bella Hegarty Digital

Bella Hegarty Digital Transforming clients into advocates for your business relieving pressure on front end marketing! Think of the small details that excel your travel experiences..

A warm greeting, bottle of wine/ champagne on arrival, the sunsets from a balcony, chocolates on a pillow.. Why can’t these same small touches be applied to the services that your business offers to your clients enabling them to want to come back for more? Did you know that Increasing customer retention rates by 5% increases profits by 25-95%?

76% of companies see customer lifetime value as an im

portant concept in their business. And only 42% of them can measure it accurately. Let’s take it back to your business..

✅‘I’m scared of getting a negative review affecting my income’
✅‘I feel they enjoyed themselves and got results, but I have this feeling that something wasn’t right, they weren’t as valued as they could have been’

Are these things you think about when looking at your clients? I may be able to help you. At Bella Hegarty Digital, I help small businesses create successful retained clients that become advocates without feeling the pressure on the front end marketing. Developing and streamlining services to make sure the success and retention of clients is seamless allowing businesses to develop their relationships with clients improving revenue. Having worked within the travel and hospitality sector for 10 years, I have been at the core of providing a beyond 5* service and therefore been able to witness how the building of relationships and success of clients is vital to the future success of the businesses. Since then, I have helped many service-based businesses to apply the same principles to accurately understand and measure the success of their clients to secure relationships that last a lifetime. If you are interested to chat some more about the success and retention of your clients get in touch with me via email at [email protected] 📧

You see other founders in the travel space make leading without being in the day to day look like an endless reel of fre...
18/06/2026

You see other founders in the travel space make leading without being in the day to day look like an endless reel of freedom and easy wins.

But if I’m being 100% unfiltered with you today... here’s the 411 on how they make it possible as your very honest Fractional COO & Guest Experience strategist ↓

✨ They have spent months and years creating the structure and processes in their business (yes all the small nitty gritty SOPs and documentation of their process)
✨ They have been tired, got things wrong, had to firefight but found support to and ways to create headspace to think
✨ They may be afraid of change but jump in and do it anyway, making the hard decisions that they know will give them the lifestyle and business they want to build.

I’m sharing this because until you get the headspace to see your business clearly, it feels all consuming while your in it. It may look easy online but It IS hard work.

I’m coming at this from 2 lenses myself, building a transformative retreat business and helping founders step out of the day to day, doing the thing and finding the commerical opportunities in your thing.

But even on the days I want to become an ostrich and bury my head in the sand (because ignorance may feel like bliss), I remember why I started: to help founders get the recongition for the incredible memories they create, that shows up in them being able to become the leader they want to be versus tied down to their business.

I wouldn’t trade this wild ride for anything... well, maybe a career in f1 (I could see myself as a racing driver) 😏

If you’re ready to work with a fractional COO who drops the BS and actually delivers the structure that allows you to scale/exit, let’s chat!

Drop me a DM and let’s do this.

The best parts of a client experience aren’t things that you normally see publicly.- Whether that be how the experience ...
12/06/2026

The best parts of a client experience aren’t things that you normally see publicly.

- Whether that be how the experience is designed,
- How the business sends communications that hit just at the right time for when clients are asking for information,
- Partnerships and add on services that solve problems all along the Client journey
- Or for us operators systems automations that have saved so much time and added value for guests that we are really proud of that make a huge difference to the profitability of the business but don’t sound as good as marketing campaigns.

These are the things that I want to shed light on.

I would like to celebrate and shout about those travel brands that are making a difference to their clients providing something truly unique whether that’s product systems a certain part of their guest experience that works and I’m going to need help.

I can only speak to what’s visible online, what guest reviews tell me and from conversations with founders and guests.

The most unique operations and experience excellence e.g- the systems, the processes, the things that make clients feel genuinely looked after, doesn’t often get spoken about out loud.

Over the last month there are 2 brands that have something that really stood out to me, swipe the carousel to read why.

1. and their collab with to get you ready for the mountain season

2. and their agency’s unique approach to travelling through the tales we love (photo credit goes to follow her if you would like to see the most amazing bookshops around the world)

If you have had an experience with a travel brand that really stood out to you or you work for/with a travel business that has a really unique way of structuring their guest experience or something that they do internally that makes them exceptional, please drop me a DM or an email, I would love to feature them next month.

This might ruffle some feathers .. 😎How are you operating your travel business? Hard or harder?
03/06/2026

This might ruffle some feathers .. 😎

How are you operating your travel business?

Hard or harder?

Back for another month of ON, IN & OOOComing up to the end of H1! With a big pivot at the end of last year, I have to be...
31/05/2026

Back for another month of ON, IN & OOO

Coming up to the end of H1!

With a big pivot at the end of last year, I have to be honest I’m not quite where I thought I would be.

If you are coming to June thinking S**T!

Why am I not as profitable as I could be?
Why are we not as close to our sales/ repeat bookings goals?
Why am I not getting the time to do all the things I set out to?

It’s ok, this month is the perfect opportunity to reflect, realign and refocus.

And in my case give myself the kick up the backside that I need.

I go into this deeper in my email newsletter The Long Stay.

If you’re a founder or operator in adventure travel, tours, expeditions or experiences and want in on the long stay?

Comment “LONG” and I’ll make sure you get on the

99% of the adventure founders I speak to say the same thing: “We want to do more for our clients, but we just cannot get...
19/05/2026

99% of the adventure founders I speak to say the same thing: “We want to do more for our clients, but we just cannot get our heads above water.”

The management of operations and client experience feels very reactive.
Or is extremely reliant on you.

You and your team (if you have one) are stretched.

Every itinerary feels like a manual, firefighting mission against weather, guides, and miscommunication.

You’re not just time-poor; you’re “structure-poor.”

And that chaos is very loudly draining your profit, energy and joy of being the adventurer and traveller you are!

I don’t just hand off advice and walk away.

As your CX and Ops partner, I get into the trenches with you to build the structure first, then the systems and automation to support.

Swipe through to see what happens when we move from manual chaos to “jaw-droppingly exceptional” delivery:

Ready to stop being the “glue” holding every thread together?

Let’s work together!

Road trips are a favourite of mine, sometimes there are amazing places to you closer than you think!Andorra- Ripoll-Olot...
18/05/2026

Road trips are a favourite of mine, sometimes there are amazing places to you closer than you think!

Andorra- Ripoll-Olot-Girona 🚙

To capture beauty of cities sometimes you just need to look up ⬆️

You’ve built something people cross the world for.What you want now is a business that can grow without everything runni...
07/05/2026

You’ve built something people cross the world for.

What you want now is a business that can grow without everything running through you, operations that help you step back from the day-to-day and a guest experience that is consistent, repeatable and exceeds client expectations.

That’s what we work on together.You’ve built something people cross the world for.

What you want now is a business that can grow without everything running through you, operations that help you step back from the day-to-day and a guest experience that is consistent, repeatable and exceeds client expectations.

That’s what we work on together.

May’s ON / IN / OOO below.I really enjoy making these and get a lot out of them myself as much as I hope you enjoy readi...
01/05/2026

May’s ON / IN / OOO below.

I really enjoy making these and get a lot out of them myself as much as I hope you enjoy reading them.

Every month since January I’ve mapped it the same way.

Three sections, tied to my annual goals and 3 actions only, simple enough that I actually follow through without getting distracted.

Not ten priorities.
Three.

Sure you will probably like I do still make 15 billion lists of all the other things that come off that, but these are my guiding beacon objectives and outcomes.

Reviewed regularly so I don’t lose the plot.

If you’re a founder or operator in travel or experiences and you’re spending more time reacting and planning rather than executing and seeing progress, swipe through and steal the format.

Want in on the long stay? Comment LONG and I’ll make sure you get on the list!

Mapping April: ON the business, IN the business, OUT of officeI’m a big believer in leading by example, especially when ...
30/03/2026

Mapping April: ON the business, IN the business, OUT of office

I’m a big believer in leading by example, especially when it comes to protecting your headspace as a founder.

There’s a massive difference between working on your business and working in it, and most adventure operators I work with are drowning in the latter.

Here’s how I’m navigating that balance this month, and what might be worth considering as you head into Q2.

Swipe through to see my April mapped out.

Every month I realign with my annual goals. End of Q1 is the perfect moment to refresh, reflect, and look forward, so if you haven’t done that yet, now’s your chance.

As you plan yours, ask yourself:
* How are you managing risk in what you sell?
* What are you protecting for yourself?
* What actually needs your attention this month?

I dive in deeper in my email newsletter the long stay, Drop ‘LONG’ in the comments to get on the list.

Let’s say you book a call with me next week.We chat about your travel and adventure business needs and find out we’re a ...
23/03/2026

Let’s say you book a call with me next week.

We chat about your travel and adventure business needs and find out we’re a great match!! (yay)- here’s what happens next...

One month working together:

You’ll already know what to step back from, what to fix, and where you’ve been haemorrhaging time and money without realising it. We do a full audit and map of your business- delivery, finances, systems, client journey and all the touchpoints. Most founders tell me this alone is worth it. With an agency client, we uncovered hundreds of thousands of revenue capacity that they weren’t utilising.

Two months working together:

You have a 360° picture of what’s really happening in your business from me conducting client and team interviews. What most clients don’t expect- these conversations don’t just surface problems. They uncover upsell opportunities, win-back conversations, new trip ideas, testimonials, and referrals you haven’t been capturing. Dave Plunkett, whose business runs on referrals, described this part as me sprinkling “nuggets of pure gold” that get you excited about the enhancements you can make and uncovering “a whole load of new opportunities for growth.”

Three months working together:

We implement the priorities. The quick wins that reduce the manual load, free up your team, and start pushing retention in the right direction. The impact compounds. More headspace. More repeat bookings. A team that isn’t firefighting. Dave put the transformation simply: it went from “frustration and guilt to calmness and excitement.” That’s what this feels like when it’s working.

I could go on... or you could book a discovery call with me so we can:

1. Get to know your business and current client lifecycle
2. Understand where feel your business is stuck right now and your overall goals
3. Look at the opportunities- is there a first route to take?

Drop me a DM to chat further about what this could look like for your business

Dirección

1 Passatge D'Europa
Andorra La Vella
AD500

Horario de Apertura

09:00 - 17:00

Teléfono

+376385213

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