28/09/2026
We knew Datum needed a display – but one that supports the ritual rather than distracting from it.
So instead of placing another screen on the front, we hid an LED matrix right beneath the housing. Information appears when you need it, and disappears when you don’t.
The version you see here is still part of our current prototype. For the final product, we're actually extending the display – giving us more room for information while maintaining the focus on the coffee.
One of those little ideas that has been part of Datum almost from day one – and still feels a little magical every time. ✨☕️