09/10/2026
๐๐ ๐๐ผ๐๐ฟ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐ญ๐ฌ๐ฌ% ๐ฟ๐ฒ๐ณ๐ฒ๐ฟ๐ฎ๐ฏ๐น๐ฒ?
I was recently talking with a client who told me most of his new business came from referrals.
But lately, those referrals had slowed.
It was a reminder that referrals arenโt something we can take for granted. Theyโre built on the experience we consistently deliver to our customers.
Being referable goes beyond doing good work. Itโs about creating an experience that makes your customers confident to recommend you to others.
So, ask yourself:
๐ช๐ผ๐๐น๐ฑ ๐๐ผ๐๐ฟ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ๐ ๐ฐ๐ผ๐ป๐ณ๐ถ๐ฑ๐ฒ๐ป๐๐น๐ ๐ฟ๐ฒ๐ณ๐ฒ๐ฟ ๐๐ผ๐๐ฟ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐๐ผ๐ฑ๐ฎ๐?