Cuttlefish Communication

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Cuttlefish Communication Experts in communication - training, strategy & planning. Are you a team leader or a business owner? Does your team need to improve their communications?

Do your leaders need some help improving team engagement? Maybe you have a strategy or a significant project you need to roll out and you're not sure how to communicate it most effectively? We might be your new best friend! We run workshops and training sessions on all things communications - storytelling, authentic communication, effective writing, change communication ... all tailored specifically to your needs. If you've got a problem we might be able to help you solve, let's chat! In the meantime, check out the range of free comms resources on our website.

We don't mean to alarm anyone but ... it's only 70 days until Christmas!So it's time to start searching for the perfect ...
15/10/2026

We don't mean to alarm anyone but ... it's only 70 days until Christmas!

So it's time to start searching for the perfect gift for your friends and colleagues ... especially the comms pros, changies, and writers.

Luckily, we have you covered - you can shop our designs on a range of items over at our Redbubble store here: www.redbubble.com/people/HeyMel-Comms/shop

Enjoy your shopping!

[Image description: Blue tile with black headline text that reads: Christmas is coming! Get your gifts sorted! Designs for the communicators, changies, and writers in your life. The text directs people to go to the online store. Below are images of merchandise, such as a spiral notebook, tote bag, t-shirt, and coffee mug, featuring Cuttlefish designs, like 'Official corporate jargon translator'; 'More waffles, less waffle'; 'jargon is so cringe'; and 'I'm a writer not a fighter'.]

14/10/2026

Everyone talks about workplace culture, but if you ask them what it actually means or how to improve it… things can get a little vague.

In our latest episode of the Less Chatter, More Matter podcast, we're joined by Shane Michael Hatton, keynote speaker and bestselling author of Let's Talk Culture, to give you the real rundown on what culture actually is and how organisations can shape it intentionally.

Think culture by design.

Which is why you can't survey your way into behaviour change and why psychological safety matters.

Then we tell you why communication professionals play such a large role in shaping culture through shared language, storytelling and the little phrases that influence how teams work together.

Listen to the episode wherever you get your podcasts: https://www.heymelcomms.training/191 🎧

Your organisation says it values transparency, collaboration and innovation. But do your people actually experience thos...
14/10/2026

Your organisation says it values transparency, collaboration and innovation. But do your people actually experience those things at work?

…because there's a big difference between the culture you say you have and the culture your people experience every day.

Workplace culture is shaped by everyday behaviours, unspoken expectations and the way people communicate with one another. Which means communication professionals have a much bigger role to play than folks often realise.

So, where do you start?

Right here, by reading this blog: 👉 https://heymelcomms.training/blog/workplace-culture-comms
[Image description: A black background with a greyscale image of image of Mel chatting to someone in the middle. Over the top of this image is the title in white: "HOW COMMUNICATIONS HELPS SET YOUR WORKPLACE CULTURE" and behind "SET" is a gold highlight box. Beneath this image is a white Cuttlefish logo in the bottom left, and a gold line with a white arrow to the right.]

08/10/2026

What happens in social media comments can become a legal, reputational and psychological minefield.

So when you’re dealing with trolls, pile-ons, misinformation and increasingly sophisticated bots, “just ignore it” isn’t exactly a strategy.

In this episode of the Less Chatter, More Matter podcast, we’re joined by social media and online community strategist Felicity Cull, who has seen a few things in her career.

We talk about when how to manage social media in this day and age, alongside how it’s become less of a marketing issue… and more of a reputation management, PR and comms problem to solve.

Listen to the episode wherever you get your podcasts: https://www.heymelcomms.training/190 🎧

Your social media’s comments section is a part of your organisation’s public presence. People are watching how you respo...
07/10/2026

Your social media’s comments section is a part of your organisation’s public presence.

People are watching how you respond to criticism, how you treat your community and what behaviour you allow on your channels.

Which is why social media moderation has become a part of PR and reputation management.

Not to mention there are also practical issues that organisations need to consider, from potential legal exposure and misinformation to bots, coordinated activity and the wellbeing of the people doing the moderation.

The bigger point is: once people start responding to an organisation on social media, the organisation is participating in a public conversation, and that conversation is part of its reputation.

Our latest blog gives you the social media moderation run down: 👉 https://heymelcomms.training/blog/socials-mod-pr
[Image description: A light yellow background of three Instagram looking social posts. You can only see the entirety of one in the middle, from the cuttlefish.comms handle and it's Mel presenting to a class of people with open laptops. Under it is the title: "What is social media moderation and why it's become a part of PR (and reputation management"). On the top of the image is the black Cuttlefish logo and a cursor.]

So I thought, what if I combined my experience of working in the fitness industry with my experience in communication?An...
06/10/2026

So I thought, what if I combined my experience of working in the fitness industry with my experience in communication?

And this is the result!

I'm offering a new specialist training for gym owners and managers. Why? Because ...
- I know many people start managing gyms for the first time without any prior leadership experience
- In general, first-time leaders are not giving formal training or mentoring to help them succeed
- Having worked in the fitness industry for 15 years - and co-owning a gym for 7 of those years - I've seen how poor communication can really damage a brand, and lead to really awful experiences for members, clients, and staff alike.

So if you know any gym owners who might be interested in booking in a workshop, for them and / or their team members, I will love you forever if you can share this with them!

More info here: https://cuttlefish.group/gym-manager-communication-skills

[Image description: white circle with black headline text that reads: New training! Communication Skills for Gym Owners & Managers. Attract & retain more members & talented staff.]

The last cast member to introduce from our Leadership Communication Styles spectrum is ... Micromanaging Mike.Mike is a ...
05/10/2026

The last cast member to introduce from our Leadership Communication Styles spectrum is ... Micromanaging Mike.

Mike is a pain in the butt.

He demands detailed reports on everything everyone is doing, and wants to review and approve everything. And when he does, he often makes meaningless changes for the sake of making changes.

Mike can take over the work of his team altogether, because he thinks he'll do it better or he thinks nobody can meet his standards.

He has impossibly high expectations but also fails to communicate those to his team. He's also not open to delegation ... which only makes his life harder!

Have you worked with a Mike? How did you handle it?

[Image description: cartoon figure of a man with his hands on his hips and looking cross]

So this is a bit exciting ... we have our first graduates from the Certified Change Communication Professional program! ...
04/10/2026

So this is a bit exciting ... we have our first graduates from the Certified Change Communication Professional program! Give it up for Alicia Price, Kate Cullen, and Adelle Yates!

I developed the program in partnership with the Centre for Strategic Communication Excellence to give communication professionals an avenue to hone their skills in a specialist area.

Certification isn't a 'tick and flick' exercise. It involves:
- Previous experience in change communication or change management, whether as a comms professional, change manager, team leader, project manager, etc.
- Participation in three live 90-minute teaching modules
- Submission of a written assessment, demonstrating application of the learning and a self-reflection.

It was a pleasure to read Alicia's and Kate's assessments, especially their self-reflections.

Our next cohort is being planned for early 2027. If you're interested in participating, let me know.

There's more info here: https://cuttlefish.group/training

Thanks also to Adrian Cropleyand Sia Papageorgiou for trusting me to design and lead this course!

02/10/2026

For communications professionals, performance review season can be a tricky time of year.

How do you demonstrate your value when so much of what you do gets reduced to things like articles written, town halls delivered, change plans completed or campaigns launched?

Well, we’ve got some fixes for you.

In this episode of the Less Chatter, More Matter podcast, we give you six ways to use your performance review and goal-setting process to demonstrate your value, connect your work to business priorities and set goals that actually move things forward.

Listen to the episode wherever you get your podcasts: https://www.heymelcomms.training/189 🎧
[Video imagery description: Mel in front of her microphone talking to the camera.]

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