Matt Isabella

Matt Isabella Matt Isabella is a speaker, author, and business strategist helping individuals and organisations rethink success through bold, data-driven decision-making.

12/06/2025

Bias isn’t always about belief — sometimes it’s just bad formatting.

A new study in Judgment and Decision Making found that people cling to their political views not because they’re stubborn… but because the data is too damn hard to read.

When researchers re-framed complex info as simple percentages, people suddenly made better choices — even when the topic was controversial.

💡The takeaway? Simplify the data, and the brain becomes less tribal.

Brought to you by someone who’s spent 10 years studying bad decisions: The Choice Guy.

Not all monsters hide in the shadows.Some perform on stage. Some make us laugh. Some shake our hands and say all the rig...
04/06/2025

Not all monsters hide in the shadows.
Some perform on stage. Some make us laugh. Some shake our hands and say all the right things.

The most dangerous decision they ever made?

To choose to be exactly who you'd never suspect.

🎭🔪



🛡️ Image Copyright Credit (for caption or post description):
Image: Jeffrey Mayer / Alamy Stock Photo
Licensed for digital editorial and social media use under standard license terms.

Let’s talk about The Walking Dead.13 seasons. Hundreds of zombies.Every kind imaginable—burned, broken, children, crawli...
02/06/2025

Let’s talk about The Walking Dead.
13 seasons. Hundreds of zombies.
Every kind imaginable—burned, broken, children, crawling torsos…
But not one with Down syndrome.

Why?

It’s not just a creative decision.
It’s a reflection of how disability is treated in media.
Too “sacred” to touch?
Too uncomfortable to include?
Too invisible to matter?

This isn’t just about horror TV.
It’s about who we allow to exist in our imagined worlds.
If people with Down syndrome don’t even get to be zombies,
What does that say about how we see them in life?

Bring on the Down syndrome zombies.
They deserve to be in every story—beautiful, brutal, and broken alike.
Inclusion doesn’t stop at inspiration posters.
It goes all the way to the apocalypse.

— Frank Ocean
28/05/2025

— Frank Ocean

"We met for a reason — either you're a blessing or a lesson."— Frank OceanSome people show up to lift you.Some show up t...
28/05/2025

"We met for a reason — either you're a blessing or a lesson."
— Frank Ocean

Some people show up to lift you.
Some show up to break you open.
Either way, they shape who you become.
💭

Let’s call it what it is:You could have adopted a rescue.Taught your kid empathy.40,000 dogs are killed every year in th...
26/05/2025

Let’s call it what it is:
You could have adopted a rescue.
Taught your kid empathy.

40,000 dogs are killed every year in this country.

Not because there aren’t homes.
Because there aren’t values.
And guess what?
The data’s in—your choices are fing up your kids.*

Empathy, generosity, integrity? Declining. Especially in kids raised on image over action.

Episode 1 drops soon.

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"And I looked, and behold a pale horse:
and his name that sat on him was Death,
and Hell followed with him…"
—Day of the Dead (1985)
Copyright © George A. Romero / United Film Distribution

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John Alite.Gambino enforcer turned New Jersey councilman.But here’s the real tea:Did he change…or just switch masks?He s...
14/05/2025

John Alite.

Gambino enforcer turned New Jersey councilman.

But here’s the real tea:

Did he change…
or just switch masks?

He speaks out now—
against the life he once lived.
Against the system he helped build.

But was it transformation?
Or just a smarter move in a different room?

The Hijacked Mind doesn’t always heal.
Sometimes, it just adapts.


John Alite—once a feared Gambino enforcer, now a New Jersey councilman.But here's the real question:Did his brain change...
14/05/2025

John Alite—once a feared Gambino enforcer, now a New Jersey councilman.

But here's the real question:

Did his brain change... or just his environment?

After a life of violence, prison time, and testifying against the very people he once served, Alite now speaks out against the mob.

So—is this redemption?

Or just a smarter move in the same old game?

Sometimes, the mind doesn’t transform—it just adapts to new incentives.

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