03/06/2026
This HBR article talks about how elite sports coaches make decisions under pressure…
What struck me was how familiar the process felt.
After 24 years in the Army, I expected sport coaching and military command to have similarities but what has surprised me is how closely they overlap.
The article describes three phases.
BEFORE THE DECISION
Anticipate scenarios.
Clarify roles and authority.
Control information flow.
Understand your people.
DURING THE DECISION
Regulate emotion.
Read the environment.
Read people.
Trust preparation and experience.
AFTER TGE DECISION
Review what happened.
Repair trust.
Improve the system.
Most people focus on the decision itself but professionals focus on the conditions that produce the decision.
That’s true in elite sport and in military operations as well as business.
Pressure rarely creates performance but it does expose the quality of the preparation that came before it.
Drawing on interviews with 11 elite coaches across major U.S., European, Australian, and New Zealand professional sports leagues, the authors show that high-pressure decisions aren’t a single “formula” but a set of practices that unfold before, during, and after pivotal moments—and translate...