Identity By Ab

Identity By Ab πŸ’‘ Brand Designer for B2B Branding
πŸ“Œ Signature & Brand Identity Design
πŸ“₯ DM Or Email Us For Inquiries

I'm Abdur β€” a Senior Logo & Brand Identity Designer with 8+ years building visual identity systems for businesses in clothing, real estate, photography & fitness. I design logo systems, brand guidelines, and complete brand identity suites that make businesses look like the obvious choice in their market β€” across every touchpoint, digital and physical. Grounded in brand strategy and creative direction, every identity I build is designed to attract premium clients and command premium pricing.

Your name is your brand. Is yours doing the work?Julian came to me with a vision β€” a signature identity that felt as per...
31/05/2026

Your name is your brand. Is yours doing the work?

Julian came to me with a vision β€” a signature identity that felt as personal as the moments he captures behind the lens.

So we built it from scratch. Hand-lettered logotype, a monogram seal, and a full identity system that lives on business cards, merch, signage, and film.

The result? A brand that commands attention before he even picks up his camera.

Save this if you're a photographer still using a free template. You deserve better. πŸ“Œ

Your logo should feel like a signature β€” not a stock template.Greg Wyatt came to me with a vision: raw, cinematic, untam...
29/05/2026

Your logo should feel like a signature β€” not a stock template.
Greg Wyatt came to me with a vision: raw, cinematic, untamed.
So we built an identity that moves β€” a handwritten signature logo fused with a mountain mark, neon yellow cutting through black like light breaking over a ridge.
This isn't just a photography brand. It's a visual world.
Every touchpoint β€” business card, tote, signage, merch β€” tells the same story without saying a word.
That's what a strong brand identity does: it makes people feel something before they even see your work.
Swipe through and save this one. You'll want to come back to it. πŸ‘‡

If your watermark looks like a default font, you’re leaving premium clients on the table.For Jenn Floyd, we skipped the ...
27/05/2026

If your watermark looks like a default font, you’re leaving premium clients on the table.

For Jenn Floyd, we skipped the generic templates to build a bespoke signature identity that instantly commands high-end rates. A strategic photography logo does more than just sit in the corner of an imageβ€”it anchors your entire client experience. Look closely at how this raw pencil sketch effortlessly scales from a digital asset into luxury embossed packaging and physical studio signage. Swipe through the full carousel to see how a cohesive visual system brings a premium brand to life.

Which touchpoint stands out to you the most? Let me know in the comments.

When a photographer builds a name for themselves, the logo has to work as hard as the lens does.This was the brief for B...
25/05/2026

When a photographer builds a name for themselves, the logo has to work as hard as the lens does.
This was the brief for Buddhi Weerakoon Photography β€” a full brand identity built around a signature script logotype and a camera icon that feels custom, not clip-art. The goal wasn't just to look beautiful. It was to create something that communicates professionalism the moment someone sees it β€” whether it's on a studio wall, a shopping bag, or the corner of a portrait.
The script carries personality. The camera anchors the industry. Together, they tell the whole story without saying a word.
This is what strategic brand identity design does β€” it turns a name into a presence that clients remember and trust before they ever book a session.
If your logo isn't doing that work for you, it's time we talked.

Every great brand starts as a sketch.This is where Buddhi Weerakoon Photography begins β€” pencil on paper, camera icon dr...
24/05/2026

Every great brand starts as a sketch.
This is where Buddhi Weerakoon Photography begins β€” pencil on paper, camera icon drafted by hand, script lettering that carries the weight of a full identity before a single pixel is placed.
The sketch phase is where honesty lives. No gradients to hide behind. No color to distract. Just the concept, naked on the page β€” and either it works, or it doesn't.
This one worked.
Hand-rendered camera mark. Fluid signature script. Small-cap wordmark keeping it grounded. Three elements that shouldn't work together β€” and somehow define each other perfectly.
That's not software. That's a strategy with a pencil.
πŸ“Ž Buddhi Weerakoon Photography Β· Logo Sketch Β· Brand Identity in Progress

Logo over mood. That's the brief. That's the result.The Optics Media mark sits right where it belongs β€” middle of the fr...
23/05/2026

Logo over mood. That's the brief. That's the result.
The Optics Media mark sits right where it belongs β€” middle of the frame, no apologies. Script lettering that moves like a shutter. A camera icon that's not trying too hard. And a deep cobalt backdrop that makes the whole thing breathe.
This isn't just a watermark. It's a brand showing up with full presence.
Design doesn't decorate. It declares.
πŸ“Έ Brand Identity Β· Logo Placement Β· Optics Media



Bringing a vision into focus. πŸ“Έβœ¨Currently mapping out the raw concept for the Optics Media visual identity. There's a di...
22/05/2026

Bringing a vision into focus. πŸ“Έβœ¨

Currently mapping out the raw concept for the Optics Media visual identity. There's a distinct magic in blending rough, hand-sketched linework with expressive typography on the digital canvas. It’s about finding the perfect balance between technical precision and organic flow before stripping it down to the final vector.

How does the weight of the script feel against the geometric camera icon? Drop your feedback below. πŸ‘‡



















Dark forest green. Linen texture. Script logo embossed in white β€” Rising Concept doesn't whisper, it lands.Camera icon n...
21/05/2026

Dark forest green. Linen texture. Script logo embossed in white β€” Rising Concept doesn't whisper, it lands.
Camera icon nested inside the letterform. Mountains inside the lens. Every detail deliberate, nothing accidental.
This is brand identity built for photographers who shoot with purpose and present with confidence. The diagonal score lines on the cover aren't decoration β€” they're direction. Motion locked in stillness.
Velvet backdrop. Studio lighting. One book. Zero distractions.
Your portfolio deserves a cover that works as hard as the shots inside it.

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