Sawgrass Digital Marketing

07/27/2017

Introducing our newest Business Development Manager Chris Eder https://www.linkedin.com/in/chris-eder-sawgrass/ send Chris a message if your business is looking for new customers and wants to try online marketing!

View Chris Eder’s professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like Chris Eder discover inside connections to recommended job candidates, industry experts, and business partners.

06/12/2016

Entrepreneurship is generally not kind to those that bend easily. It can be frustrating, isolating, and lonely. But when it starts to go right it's the greatest high on earth. Everything becomes worth it in a split second and you remember why you started down this road.

When I started Sawgrass Digital Marketing in July of 2015 it was nothing more than a day dream. Today it’s evolved into an idea that has the power to not only change people’s businesses, but their lives as well.

I wanted to create a digital marketing agency that could be honest and effective with its tactics. I wanted to help other small business owners achieve their dreams and experience success. I wanted to shift perceptions and build credibility in an industry that seemed to have lost it's purpose along with it’s integrity. I wanted to wrangle the big messy, inaccessible roadblocks most small business owners face and introduce them to a level of performance they weren't familiar with.
.and this week the first glimpses of that goal were realized, and it's only the beginning :)

Read more here: www.sawgrass.ca/this-internet-nonsense

I want to talk about "this internet nonsense."

06/09/2016

Hey guys, quick update. I'm moving in a more personal direction with the agency's branding. I started a page for myself here https://www.facebook.com/Thomas-Eder-1763630380590613/ if you could go 'like' that page that would be awesome! This page will stay up and will still be posting content on a regular basis.

Helping contractors learn about digital marketing.

05/24/2016

A small business success story. Celtic HVAC/R has been in operation since 1998. They came to us and asked for an online lead generation system that brought in the right type of work without relying on expensive advertising, cold calling, canvasing, or word of mouth. We said "Sure, when do we start?"

We helped Celtic go from 0-100 in less than 6 weeks. Celtic needed a brand new website and they needed some traffic to go with it.

04/19/2016

It's not just the cool kids. Everybody's doing it.

Report from Borrell Associates argues "marketing services" spending in US is much larger than advertising.

03/25/2016

A good friend of mine, who happens to be an accomplished marketer just launched a podcast on iTunes. It's called "A Marketing Podcast" and focuses on marketing strategy for marketing teams and small business owners. Matt is one of the best in the business and when he gives me advice I drop everything and run with it. He's that good. So go check it out and subscribe!

Download past episodes or subscribe to future episodes of A Marketing Podcast with Matt Coco by Matt Coco: Marketing Strategist, Digital Marketing Professional, Founder and Online Business Owner for free.

03/25/2016

"Semantic search". We've all heard and possibly used the phrase, but what does it REALLY mean?

It never fails to make me smile when people misuse the term ‘semantic search’, so really... what is semantic web search?

03/24/2016

Another interesting peice on Googles "Rank Brain" www.sawgrass.ca

Google's using a machine learning technology called RankBrain to help deliver its search results. Here's what's we know about it so far.

03/24/2016

Straight from the horses mouth. Rankbrain, content, and links. Rankings sound simple when boiled down to three factors, but are they? Check out www.sawgrass.ca/calgary-seo to learn how the experts handle rankings.

We’ve already heard that RankBrain, Google’s artificial intelligence system, is the "third most important signal contributing to the result of a search query"

02/24/2016

Review stars in the SERP's? yay or nay?

Last week, Google began removing the review stars from the search results. We asked Google if this is a bug or intentional.

02/24/2016

How to Use SEO to Build Your Brand Written by Neil Patel on February 20, 2016 For a lot of people, SEO is an afterthought. It’s strange, as even Google says that IF you have to hire an SEO, you should do so early rather than late, like when you’re just planning to launch a new site. Now, why would G…

02/23/2016

Great post from Neil Patel on local SEO audits.