10/21/2021
Help us test Consumer Guru small business community
Covid-19 significantly changed consumer behaviour, which hit small businesses especially hard. Herfindahl-Hirschman Index shows that large companies scoop up more market share as small businesses become less competitive.
We are building a solution for small businesses, called Consumer Guru, and we hope you can help us test it.
• Consumer Guru is a subscription-based online community that brings together small businesses that help each other detect consumer changes earlier, capitalize on opportunities now, and avoid unexpected pitfalls.
• Consumer Guru allows small businesses to become more competitive by developing more relevant consumer products and design more impactful promotional tactics.
We invite 20 small business owners to test Consumer Guru for a month, starting October 25th. It will include reviewing the signals of current consumer change sourced by our experts, participating in the group discussions, and attending weekly workshops focused on recent consumer opportunities.
We hope that testing Consumer Guru will trigger new ideas for your company. Also, as a token of our appreciation, we will offer a 12-month subscription to the community after it is officially launched in December 2021.
Thank you for your time. If you are interested, please send us an email to [email protected]. We look forward to hearing from you.
Sincerely,
The Consumer Guru Team