August Strategy Inc.

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August Strategy Inc. August is a brand & communications led agency that offers a full range of communications consultancy

Be Giant set out to report on the people building Canada’s future, with curiosity and optimism. We were lucky to help gi...
10/08/2026

Be Giant set out to report on the people building Canada’s future, with curiosity and optimism. We were lucky to help give it a home.

Our full case study is live, covering the strategy, the identity in product, the website and the social system that took it into Instagram, TikTok and LinkedIn.

This one was a team effort from the first conversation. Thank you to Alison Uncles and Prajakta Dhopade at Be Giant for trusting us with something you care about this much, to our development partners Field Office — Design + Digital and to Jack Bensimon , who made the introduction that started it all.

Link in bio.

Fewer things | Better made | Worth keepingFor Archive Leather Goods , we helped shape a new chapter for a Canadian leath...
10/06/2026

Fewer things | Better made | Worth keeping

For Archive Leather Goods , we helped shape a new chapter for a Canadian leather goods brand, preserving its ethos while building a brand world rooted in craftsmanship, intention, and design.

From brand strategy and naming to visual identity, voice, digital, social and marketing, every detail was designed to reflect the belief that things made with care should also be made to last.

Explore the full Archive case study at www.auguststrategy.com

09/29/2026

A little Montreal moment for IDC Dermo.
We loved helping turn a new product introduction into something people could experience firsthand.

Press play for a look at the event.

Client: IDC Dermo
Production team: Raisonnable
Location : Mottohandroll

As an agency that touches on many facets of strategy and brand work we are so fortunate to meet, talk and work with so m...
09/24/2026

As an agency that touches on many facets of strategy and brand work we are so fortunate to meet, talk and work with so many talented people.
For this project, we found quiet corner, beautiful light, and a few remarkable people sitting down to talk about the work they give their lives to.
More soon, but grateful to have been in the room for this one.
The Hilary and Galen Weston Foundation

Every now and then, we get a crazy idea.In our continued partnership with Be Giant , we help craft the visuals that brin...
06/11/2026

Every now and then, we get a crazy idea.

In our continued partnership with Be Giant , we help craft the visuals that bring their stories to life. For this Canadian geothermal feature, we wanted to make something that would surprise people.

So we made a cake.

Using it as a metaphor for Earth’s layers, we collaborated with photographer Vicky Lam and Christina Yan to build a miniature geothermal plant, fully edible. It’s a good reminder that the best creative work happens when you have amazing talent in the mix.

Thanks to Jalani Morgan for making this one happen.

Photographer: Vicky Lam
Prop stylist:
Retouching: Robyn Owens
Design Editor: Gabriel Dufresne
Photo editor: Jalani Morgan

Vol. 2 dropped today for  When founders let you into the thinking (far beyond the brief) you build something different. ...
05/28/2026

Vol. 2 dropped today for

When founders let you into the thinking (far beyond the brief) you build something different. Archive is a Canadian leather goods and footwear brand, and the whole foundation is built on the concept that craft and permanence are a position. The kind of brand that earns its place in someone’s life for the long haul.

We came in at the start, through naming, strategy, visual identity, go-to-market, what a dream ride.

First look. Full case study soon.

04/16/2026

Celebrating ’s latest launches with an immersive evening at .gallery, alongside media and industry guests.

Every room, every detail unfolded a fun and unique experience - each one inspired by the formulations.

Event Conception/Production: and

04/02/2026

We kept coming back to the building.

The FBO at has so much presence on its own, and because it’s a real piece of mid-century architecture, it felt right to let that lead. We drew it by hand and used it throughout the identity so the brand would hold onto some of that character, texture, and sense of place.

04/01/2026

Most airports are built to move people through. was built to make arrival mean something.

Formerly Bermuda Dunes Airport, now reimagined as a more considered, design-led point of entry to the Coachella Valley.
We led brand strategy and visual identity, then extended it across signage, uniforms, merchandise, and digital to create a cohesive, elevated experience at every touchpoint.

A new point of arrival for the desert.

A closer look at our strategic approach to branding, through our project with .co Read the full case study. Link in bio.
02/05/2026

A closer look at our strategic approach to branding, through our project with .co

Read the full case study. Link in bio.

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Montreal, QC

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