Blackbird Strategies

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Blackbird Strategies Government, media, and public relations - and everything in between.

We’re proud to support the people on our team who serve Canada.This summer, Blackbird Strategies received Employer Suppo...
10/13/2026

We’re proud to support the people on our team who serve Canada.

This summer, Blackbird Strategies received Employer Support Recognition through the With Glowing Hearts program for supporting Canada’s Reserve Force.

More recently, Lisa Kirbie received a Certificate of Appreciation recognizing her flexibility in providing leave and accommodations so a member of our team could fulfil their responsibilities as Commanding Officer of 820 Chris Hadfield Royal Canadian Air Cadet Squadron.

Please join us in welcoming Fadwa to Blackbird!Fadwa brings experience in public affairs, legislative advocacy and worki...
10/06/2026

Please join us in welcoming Fadwa to Blackbird!

Fadwa brings experience in public affairs, legislative advocacy and working with Indigenous Nations, Tribal Councils and Indigenous-owned organizations to navigate federal decision-making and advance their priorities.

With a background in global law and social justice and Indigenous Amazigh heritage, she brings a thoughtful perspective to her work and a deep commitment to reconciliation, equity and human rights.

We’re so glad to have you on the team, Fadwa!

Health policy is also a question of whose knowledge gets heard.A policy can look effective on paper while missing the re...
10/01/2026

Health policy is also a question of whose knowledge gets heard.

A policy can look effective on paper while missing the realities of the people expected to follow or deliver it. A virtual care program assumes reliable internet. A medical travel policy counts flights, not the weeks a patient spends far from family and land.

Better decisions begin by treating lived and community knowledge as part of the evidence. That's why we work with First Nations to identify where health policy is falling short and carry the identified solutions to the decision-makers who can act on them.

At Blackbird Strategies, we work alongside First Nations and Indigenous communities. Our job is to make sure the people closest to a problem are heard by those with the power to fix it.
We advocate for change.

On this National Day for Truth and Reconciliation, we honour residential school Survivors and the children who never ret...
09/30/2026

On this National Day for Truth and Reconciliation, we honour residential school Survivors and the children who never returned home. Our thoughts are with their families and communities.

Murray Sinclair’s words remind us that reconciliation requires sustained commitment. That responsibility carries into our work, our relationships, and the decisions we make beyond today.

Every Child Matters.

Great conversations, familiar faces, and plenty of ideas about what’s next. Lisa joined Page's Shaping What’s Next along...
09/22/2026

Great conversations, familiar faces, and plenty of ideas about what’s next. Lisa joined Page's Shaping What’s Next alongside Tiéoulé Traoré and Alicia Adams, with Ben and Tom from Blackbird Strategies there for the conversation as well.

Always good to connect with the Page team, including Ben Cox, Ben Kinsella, and Lauren Martin, and spend a morning talking about where government relations is headed next.

Thanks for having us, Page!

We're proud to share that, tomorrow, Blackbird Founder & CEO Lisa Kirbie will be joining Tieoule Traore of IBM Canada an...
09/16/2026

We're proud to share that, tomorrow, Blackbird Founder & CEO Lisa Kirbie will be joining Tieoule Traore of IBM Canada and Alicia Adams of Earnscliffe for Page's Shaping What's Next: Ottawa 2026.

Lisa is looking forward to sitting down with fellow industry leaders to compare notes, share perspectives, and have an honest conversation about how new tools, old-school know-how, and evolving ways of working are shaping the future of government relations.

In a rapid news cycle, the pressure to comment can outpace the time needed to understand what a development actually mea...
09/09/2026

In a rapid news cycle, the pressure to comment can outpace the time needed to understand what a development actually means. Responsiveness matters — but so does knowing when to pause, interpret, and respond with purpose, rather than mistaking speed for strategy.

The work is best begun before the House resumes, while there is still time to test assumptions, refine positioning, and ...
09/08/2026

The work is best begun before the House resumes, while there is still time to test assumptions, refine positioning, and confirm the strategy fits the moment. The earlier that groundwork starts, the more room there is to adjust course once Parliament is back in session — though the door is never fully closed, opportunities to course-correct simply narrow the longer you wait

Blackbird Strategies is pleased to welcome Kathy Kettler as Vice President, Northern & Arctic Affairs.An Inuk with roots...
08/31/2026

Blackbird Strategies is pleased to welcome Kathy Kettler as Vice President, Northern & Arctic Affairs.

An Inuk with roots in Nunavik, Kathy brings decades of experience advancing Arctic and Indigenous priorities. Her career spans senior roles across the federal government and leading national Indigenous organizations, grounded by a lifelong commitment to Inuit culture and community.

Kathy’s depth of experience, disciplined approach and understanding of the North will strengthen Blackbird’s ability to advise clients navigating complex policy environments.

Welcome to the team, Kathy!

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