MTW Marketing

04/25/2026

Had a great time attending “Retail Marketing in Practice: What AI Is Actually Changing Today” with Digito — this one felt refreshingly real.

AI is everywhere in retail marketing right now, but what’s actually changing isn’t just the tools — it’s how decisions are made. From retail media optimization to smarter audience targeting and more adaptive brand strategies, the conversation is clearly shifting from “experimenting with AI” to “operating with AI.”

Really valuable to hear perspectives from industry leaders across Google, Criteo, Pet Valu, and Dentsu — especially around how AI is already shaping day-to-day ex*****on in eCommerce ecosystems, not just future visions.

As the founder of MTW Marketing, and working closely with retail clients, it’s exciting (and necessary) to stay close to these conversations — because this shift is already happening.

04/09/2026

🎉 Congratulations on the grand opening of T&T Supermarket Erin Mills! 🎉

🌟 The new store is incredibly spacious and beautifully designed. MTW is honored to attend the opening ceremony in Mississauga as a marketing support vendor for T&T.

We are proud of overseas Chinese enterprises and their continued growth 🎊

🛍️ Excited to be among the first customers shopping right after opening at 9:01! 🛒

04/02/2026

Marketing in Canada: Key Trends Shaping Where You Should Invest

Marketing Statistics Marketing in Canada: Key Trends Shaping Where You Should Invest April 1, 2026 Martina Zhu Marketing in Canada is evolving quickly, but the data tells a clear story: while digital continues to dominate, traditional media still holds influence—especially with certain audiences. Before diving into strategy, here are the key statistics every business should understand. Key Marketing Statistics in Canada…...

Marketing Statistics Marketing in Canada: Key Trends Shaping Where You Should Invest April 1, 2026 Martina Zhu Marketing in Canada is evolving quickly, but the data tells a clear story: while digit…

02/26/2026

Marketing strategy is not about doing more — it’s about choosing deliberately.

I often see businesses investing heavily in marketing activity before investing in clarity. Ads are launched, content is posted, new platforms are explored… yet growth still feels inconsistent.

The problem usually isn’t effort.
It’s structure.

I shared a new article on how to build a marketing strategy that supports sustainable growth — starting from strong foundations, aligning channels with purpose, and creating measurable systems that actually guide decisions.

If marketing has ever felt fragmented or reactive, this perspective might help 👇

https://mtwmarketing.ca/2026/02/14/how-to-structure-a-marketing-strategy-for-sustainable-growth/

How to Structure a Marketing Strategy for Sustainable Growth February 14, 2026 Marting Zhu Marketing strategy is not about doing more.It is about choosing deliberately.Many businesses invest heavil…

02/26/2026

How Much Should a Small Business Spend on Google Search Ads?

Google Search How Much Should a Small Business Spend on Google Search Ads? Using LTV to Make Smarter Marketing Decisions February 25, 2026 Martina Zhu One of the most common conversations I have with small business owners sounds something like this: “We want to try Google Ads… but we honestly don’t know how much to spend.” And it’s a fair question....

Google Search How Much Should a Small Business Spend on Google Search Ads? Using LTV to Make Smarter Marketing Decisions February 25, 2026 Martina Zhu One of the most common conversations I have wi…

02/14/2026

MTW Marketing website officially launched!

12/08/2022

In Wintertime, the essential need for foundation/tinted moisture/BB cream is to even out skin tone and cover defects for a healthier, more natural-looking complexion. light to medium coverage Liquid foundation is generally considered and compared in four aspects: concealer, makeup effect, durability, and moisture. My main concerns with liquid foundations are coverage, moisture and longevity in winter. Especially in autumn and winter, we must pay attention to moisturizing and not getting a powdery or peeling look....

In Wintertime, the essential need for foundation/tinted moisture/BB cream is to even out skin tone and cover defects for a healthier, more natural-looking complexion. light to medium coverage Liqui…

12/01/2022

Do you have a dry lip during harsh weather? Please check this blog to find out your favourite lip balm.

Best and most effective lip balm for moisturizer. top products can be find at drugstore, sephora, shoppers, For men and women

12/01/2022

Please check my beauty blog for the school project. Welcome to follow, comment, and give me a like.

Thanks

The first and most important step in the skincare routine is washing your face clearly. As a combination skin, I have tried dozens of face wash products. Face wash products have been categorized by…

11/24/2022

Best-selling and useful hair products for anyone who has frizzy hair.

I have been struggling with my frizz hair in my life since I was a little girl. I straightened my hair every 4 months in a hair salon from 15-25 years ago. However, I reconciled my hair type in my …