StayAwake

11/10/2023

This seems kind of 'fringe' until you realize that someone like Kyle Hanagami - and the dancers who work with him - are in fact celebrities in their own right, and Hanagami choreography is pretty recognizable. It's a shame he has to trademark dance moves in order to get the court to pay attention:

The Fortnite case could set an interesting precedent for the future of digital creative expression and copyright.

09/26/2023

I'm just saying, remember when it took, like, MONTHS (years?) to get this stuff from concept to production? And that's not even including the 3 months it'd sit in legal. https://ow.ly/lHEf50PPVLu

Men, apparently, can’t stop thinking about the Roman Empire. Panera Bread fans can’t stop thinking about their broccoli cheddar soup.

06/25/2023

Remember when the prevailing wisdom was that people didn't learn about or change brand loyalties after the age of 35???

At 62, Helen Polise isn’t considering retirement. Not remotely. Her job: TikTok star.

06/18/2023

Am I the only one who's tired of seeing all these "Spotify spent too much money buying X podcast" stories with no info about ad rates/sponsorship or length of contract? Reporters apparently aren't interested in the ROI.

The end of the Duchess of Sussex's podcast on Spotify is a sign of wider change in the industry.

04/28/2023

The tone of LinkedIn HAS changed a lot in the past 3 years, but it's not so much that people are disillusioned with corporate marketing. It's more a combination of a move away from Facebook + the blurring of work/home.

LinkedIn's reputation for being dry and corporate is changing but not all users like the more personal tone.

02/08/2023

I don't know what the heck is happening over there at Netflix, but their ability to read the room seems to have dwindled to zero. http://ow.ly/cxPM50MNITG

Netflix today announced it's rolling out paid sharing, otherwise known as Netflix's crackdown on password sharing, to more countries, including Canada, New Zealand, Portugal and Spain.

01/29/2023

I'm sure there are 47 reasons this is problematic, but Burberry just branded the GROUND in the Canary Islands and I'm here for it. http://ow.ly/Tuth50MCOBe

Burberry used milk-based paints and carefully arranged flowers to create two temporary installations, which mimicked the brand's signature check pattern.

01/27/2023

Is it me, or is this campaign somehow striking the right tone in all our post-pandemic, travel-disaster lives? (Sales are up 176%, for the record.)

The mortality-themed campaign has ruffled feathers on social media, but Plum Guide's unconventional marketing approach is paying off.

12/10/2022

This right here is why you should really, really, really never (ever!) waltz into a meeting with a potential new marketing client and be all like "As a Senior Marketing Professional, I can tell you right now that your website sucks and that's why no one's ever heard of you."
(I once overheard a Senior Professional advise a client to take their experience at De Havilland Aerospace off their resume because "Look, I'm sure it was a good job but no one's ever heard of that company.")
(Bonus pro tip: Never hire anyone who says 'senior marketing professional' in a way where you just KNOW they're capitalizing those words in their head.)

10/06/2022

Bio o/t day, oddly specific edition: "[company] is a company that desires to make a difference in the towel bar industry by creating new and innovative designs."
Aspirational without trying to do it all!

09/14/2022

Am I the only one who didn't know that we're calling them 'passage levers' now, not 'door handles'? I feel like I'm thisclose to making a big boardroom gaffe.

09/14/2022

MySpace got 50 million visitors last year. I feel like 49 million of those are people trying to figure out how to get rid of their teenage dirtbag pics. http://ow.ly/NtSQ50KIE76

All great empires fall from within, including the digital ones.