03/19/2020
Should All Non-Essential Retail Close?
I Get it. You're a Small Business and you feel that you can't afford to close. But it's not just about You it's about the greater "We". It's about sacrifice for the greater good of our world.
As retailers, we must all band together and prevent the spread of this disease. If you think you are going to still have traffic and sales by staying open during this outbreak, I think you are sadly mistaken.
There is no possible way that you can achieve 100% protection from this virus for your staff or customers. Please don't fool yourselves by listing an outrageous notification on your website saying that you are within federal guidelines for Covid-19.
To all of you non-essential retailers who are still operating, please don't be selfish or foolish-close your locations now and be part of this great world's push to irradicate this nasty virus.
Thank you.
(Below: Nike took the lead by closing all of its stores on March 16th)
