09/02/2026
Social media posting should not rely on someone remembering to log in every day.
I built an automation that turns an Excel content calendar into an automated Instagram publishing workflow.
The process is straightforward. Excel stores the publish date, caption, media URL and content type. Make.com checks the schedule, identifies the correct row and routes the content automatically. Post goes out as a photo. Reel goes out as a Reel. Excel updates to Posted once it is done.
The same setup extends to Facebook using the same content calendar with separate status tracking for each platform.
Build the content once. Let the workflow handle the distribution.
Is there an automation you want to build? Send me a message or book a free assessment, details in the comments.