14/05/2026
China Beauty Exhibition (CBE) is one of the biggest beauty and cosmetics trade exhibitions in Asia, held every year in Pudong, Shanghai at the Shanghai New International Expo Centre. It is a massive B2B exhibition focused on the global.
Industry: Cosmetics, skincare, perfume, packaging, OEM/ODM, machinery, ingredients, salon products, wellness, nail & beauty technology.
Why It Is Important
CBE is considered:
* One of the largest beauty expos in the world
* A major gateway for entering the Chinese beauty market
* A top sourcing platform for:
* perfume bottles & caps
* cosmetic packaging
* OEM/ODM factories
* skincare manufacturers
* fragrance suppliers
* beauty machinery suppliers
The exhibition reportedly attracts:
* 3,000+ exhibitors
* 500,000+ professional visits
* Companies from 40+ countries
* Over 230,000 square meters of exhibition space.