03/03/2023
Algerian designer hobbyist abdenacer laidoune
Industry waiting for investors and capital
May be the haute couture world that high , which attracts the attention of women and captivate their hearts , pay Ethirat to follow fashion shows through the screens and the pages of magazines , regardless of Mizanithen . But the feelings of admiration and dream fueled by this world and his creations , is not enough to only install the footsteps of designer aspiring to global and maintained its success , so that the aesthetic design and innovation help to provide better but are not « key » only to the door of the global sense of trade . This requires a professional garment industry that is geared to the general public of the women or men alike. Unfortunately, this area remains for the majority of the Algerian and Arab designers , like the land has not invested yet , though some have tried tested q « shame » . Despite all the recent trials carried Bhadzaúran and Arabs have offered their collections on platforms in Paris and Rome , can say that they are standing at the threshold of the « Barre Ta Portet » without daring to entry of the wide door , any door collections that offer dresses and clothes include all occasions but not limited to being fit and times, and specific occasions . The reasons for this matter first multi due to the magnitude of the required capital , as well as the Arab societies are still pouring the bulk of their attention on the production of luxurious occasions . In addition, Akaddrtan production and marketing , which Iktadhahma fight in this industry .
Talking about the most prominent barriers that keep designers Arabs at a distance from the design of the garment and said that a woman who entered the labor market , lost time was spend to take care of their appearance , go to Khayat several times to experience one dress , and become prefer simple clothing available at affordable hand . Hence gained garments ranked first globally in terms of marketing , while the limited world of « haute Koter » on a handful of wealthy . Because the finished dresses directed to the general public it is also a non-profit highway, and is an area of intense heat of the competition , and highlight the names of the world had its beginnings with haute couture . This applies specifically to the history of French designers , who were at the beginning of the last century, focusing on haute couture , to the back of a line of garments which they have followed gradually down to this stage, which fell the importance of haute Alkoter , so that some Msammém focusing on garments do not think Koter completely in hot , unlike the Arab designers , who can say they're familiar with the garments but do not have the potential of allowing them entry » . He explained that « the garment can not be sutured under demand , but requires the designer to prepare a complete and mass production of the piece itself and multiple sizes to display in stores . This process requires the presence of structural branching and specialized work , as well as a large enough budget processes of production and marketing » . And do not necessarily have a designer for a laboratory performs as his designs can be contracted with specialized laboratories in the production of certain parts . Each specific type of fabrics special plant . For example, there are factories to cut skin and other soft fabrics , and a third of jeans and others. «The Aldzaúrwaldol neighboring strapped in the presence of specialized plants and high-quality specialized in fabrics and very sophisticated , either that exists today Vhaba not fit for the implementation of stylish designs , so I proceeded to establish a plant for me to produce all my designs except for the leather and jeans , which are imported from Italy . But of course, the contract imposes first mass production and implementation of model -making ( Patern ) and the first model (Prototype) and this is very expensive . He predicted the physical reasons and fear of loss designer in frequency and fear of entering this adventure. On the other hand , if the designer by name and enjoy the good renown and experience in dealing with the ladies , supports his chances of success at the contest this field » .
And the main reason that prevents Algerian and Arab competition names the world , due to « their budgets modest compared to their competitors and the absence of team work and device management , who is marketing and supervision of the implementation process to come to matching the production of European and American » , saying « that the « Barre Ta Portet » on simplicity it is difficult for the art of Jarrod , Vqsath clear and precise ex*****on and clean , forbidden to commit any mistakes because it is difficult to modify as in haute couture , which liken board designer can dispose of them at whim and control brush » . He believed that specialization in the Lebanese haute couture does not prevent them from success in the garment « if given the right opportunity , because they enjoy the taste , but they lack the high- nor material support . In large companies abroad adopts a newly designed graduate . As for us , we attention it follows all the details of the administration , trade, and this burden is too large and does not soften the brunt of the feet , but interested and owners of capital investment in this area of marketing also differs between haute couture and ready-made clothes , according to Murad. With enough marketing to establish the first show and invite local and foreign journalists and customers and some well-known personalities and the image of the designer, requires a second type , the organization of promotional and advertising campaigns in television , newspapers, magazines and on the roads and dealing with a particular star . It is natural to be a promotion budget of Garments largest and most prominent difficulties that prevent the entry of Arab designers in general this area . The Algerian designer is not eligible because after competing foreign colleagues and the role of the fashion world , which pumps produced in the global market , including the Arab countries , and that « because it is impossible for us to produce large quantities of the piece itself , as well as taking into account the affairs of trade and standards. We can not compete with Gucci or Armani or Cavalli to sell jeans or shirt particular , they produce sufficient quantities of more than 300 stores in the world, what lowers production costs and doubles their chances of profit and expand the scope of their work. They are also turning towards the East Asian countries where labor is very cheap and sewing plants offer them attractive prices . As quick to book certain fabrics or certain fees prevents sold to other designers because they simply buy all the available quantity » . In contrast, Osher that « Arab designer can compete with these fashion houses in other lines within the garment through the resort to evening dresses or other custom dresses for specific occasions . The policy adopted by the majority of designers Algerians who finally entered the world of the « wild Taportah » , we see them as worthy of providing clothing at night without clothes other day, because Fassatinhm match the beauty and taste dresses offered the role of fashion in Europe and lower prices . One of them managed to reach an exhibition of his work at the point of sale and not through open his own boutique also is familiar abroad . Try it the « wild Taportah » outside this range fails because it can not compete with huge investments . It is impossible to spend 250 million dollars on promotional campaigns as they do . In addition, the abuse of this broad area requires a huge house with a clear structure in the distribution of tasks and divided not just professional small . Few designers have their labs or Arabs own . And sub- contracting employed by the role abroad is not available to us because we do not have the global demand in regional demand is not enough to step on the feet of such » . On the reason for Iqbal Arab designers on the move in the last period , : « our profession know that large shifts because of the speed of life as a young trendy prefer to go to the market where you find the request immediately and without the need to make some adjustments . So note that overseas , where is concentrated the production of garments , haute Koter turned into a mere image reflect the identity of the major role . He explained that « designer who aspires to install his footsteps in the fashion world heading towards garments , after the success in the field of haute couture , where the tally and prints his mark and broadcast fame » , adding that «the only way to that is to be the subject of third party holds the processes of marketing , production , and here do not must be a Fashion Week Algerian effective , so I would be prepared to form the nucleus of union work to prepare a week elaborately » . And Auternqt Suda is a significant dearth of young men and women who accept to learn how to sew so that « everyone is rushing to design a lesson to become famous . The profession sewing craft became extinct like any other character because it tiring and requires patience . The solution in turn to become the industry , then Tzaralamharrat
