28/05/2026
Social media now plays a major role in employees’ relocation decisions.
Before moving abroad, candidates often use platforms like
🔹LinkedIn
🔹Instagram
🔹TikTok
🔹YouTube
to get a real sense of company culture, workplace atmosphere, and everyday life in a new country.
These platforms shape first impressions, build trust, and help people imagine what it would actually be like to adapt and live abroad. Authentic employee stories and behind-the-scenes content can reduce uncertainty and make decisions easier.
📘Continue reading in the blog to explore how different platforms impact relocation decisions: https://ukon.fi/en/blogs/news/miten-sosiaalinen-media-vaikuttaa-tyontekijoiden-muuttopaatoksiin