Martial Arts GB

Martial Arts GB UK's leading Martial Arts Organisation, offering everything instructors need to operate independently, compliantly, and efficiently—all under one roof.

Indemnity, Licences, DBS, Software, Student Direct Debit, DBS, H&S, Event Liability, Business Coaching MAGB is the UK's leading service provider for Martial Arts.

� Services: Indemnity, Martial Arts Licenses, Enhanced DBS, Club Software, Direct Debit Management, Admin Assistance & Martial Arts Business Strategy.
�Email [email protected]

� Our mission is simple. We provide everything you need under

one roof for robust financial safety, efficient admin & NEVER at the compromise of your teaching standards.

� MAGB Business Club: Martial Arts Owners Club is where we Brand, Build & Bulletproof Clubs. A gathering of like minded instructors, plain speaking, strong strategy & grownup etiquette.
� Email [email protected] for information.

🟠 𝗛𝗢𝗪 𝗠𝗔𝗥𝗧𝗜𝗔𝗟 𝗔𝗥𝗧𝗦 𝗖𝗟𝗨𝗕𝗦 𝗚𝗘𝗧 𝗖𝗢𝗠𝗣𝗘𝗧𝗜𝗩𝗘 𝗔𝗗𝗩𝗔𝗡𝗧𝗔𝗚𝗘 𝗜𝗡 𝟮𝟬𝟮𝟲Some Martial Arts schools are growing fast right now. Others fe...
08/05/2026

🟠 𝗛𝗢𝗪 𝗠𝗔𝗥𝗧𝗜𝗔𝗟 𝗔𝗥𝗧𝗦 𝗖𝗟𝗨𝗕𝗦 𝗚𝗘𝗧
𝗖𝗢𝗠𝗣𝗘𝗧𝗜𝗩𝗘 𝗔𝗗𝗩𝗔𝗡𝗧𝗔𝗚𝗘 𝗜𝗡 𝟮𝟬𝟮𝟲

Some Martial Arts schools are growing fast right now. Others feel stuck.

Not because they don’t care or they aren’t good coaches.

Usually because they’re so deep in the day to day… they never get chance to step back and look strategically at the business.

And eventually that catches up. Growth feels inconsistent. That growth could be for more students, more revenue or more time - it’s still all a growth stagnation.

🟠 That’s exactly why we’re running this workshop.

𝗛𝗢𝗪 𝗠𝗔𝗥𝗧𝗜𝗔𝗟 𝗔𝗥𝗧𝗦 𝗖𝗟𝗨𝗕𝗦 𝗚𝗘𝗧
𝗖𝗢𝗠𝗣𝗘𝗧𝗜𝗩𝗘 𝗔𝗗𝗩𝗔𝗡𝗧𝗔𝗚𝗘 𝗜𝗡 𝟮𝟬𝟮𝟲

🗓 22nd May | 10:30am
📍Online + recording available

🟠 I’ll be sharing how to uncover the hidden gaps and opportunities inside your business strategy.

The things that quietly impact growth, retention, marketing and long term scalability.

🟠 And Nicki Pratt from Martial Arts Office will break down how strategy connects into a full 360 marketing system.

Because the schools dominating their area in 2026 won’t just be talented Martial Artists.

They’ll be the ones building smarter businesses around their talent.

Your workshop ticket will also be credited towards a ticket to The Business Event: Art Of Strategy

🟠 Reserve your place here👇

https://pay.gocardless.com/billing/static/flow?id=BRF01KR4DX94R8KCGQ1MB2NN365CFA91

Yes, this is a Business Event for Martial Arts Instructors.And, 2 days to prove you can thrive in today’s era without co...
08/05/2026

Yes, this is a Business Event for Martial Arts Instructors.

And, 2 days to prove you can thrive in today’s era without compromising your standards or selling your soul.

2 days to work ON your club, without the distractions of day to day life.

To walk away with the plan, that’s unique to you.

To keep your pencil sharp if you’re already established & doing well.

To secure you, your club, and your goals without frustration, isolation, or worry, if you’re concerned about how hard things feel right now, or overwhelmed with all the noise online that just takes you down rabbit holes instead of clear answers about what you should do.

The Business Event- The Art of Strategy

5th - 6th July
Northampton (3mins from Junction)
Lunch & refreshments included
Workbooks included
Done with you event
Money back guarantee
Dawn Willock & Nicki Pratt

Click the link for tickets.

Link in first comment (because we have to appease the algorithm which doesn’t like external links!!)

07/05/2026

I open up my strategy group once a year, so we can keep it an intimate, private space for martial arts instructors to keep on track with some accountability, with an extremely generous peer group & not be stuck or feel isolated.

May 10th is open day.

It’s low maintenance, just once a month by zoom & the recording if you can’t attend & a private FB group separate from this one, and direct access to me, my team, and some amazing other members who run clubs up & down the country.

If you’re feeling frustrated, great, let’s dissolve that.

If you’re not frustrated, but understand the benefits of keeping your pencil sharp, great, you’ll be in the right hands.

There’s only one qualification criteria:

If you’re generous by nature, a good human being, and don’t like being in a space with pompous attitudes, you’ll be perfect.

This isn’t a mastermind, but there are incredible minds in there, so it’s great value!

🟠 For more information,
Reply - Info - below.

Have a great day!

🟠 Strategy & Tactics Mini Roundup - Needing More Cash FlowTo grow, we start banding the word Marketing about. Can we dev...
25/04/2026

🟠 Strategy & Tactics Mini Roundup - Needing More Cash Flow

To grow, we start banding the word Marketing about.

Can we develop our understanding a little first?

Paid ads are NOT marketing, they’re a paid subsection OF marketing.

If you pay for it - it’s an advert (advertising)

The strategy BEHIND it, is Marketing!

Lead generation is marketing led, the aim is to attract lots of attention - but it sits within a broader marketing strategy for visibility.

It includes pushing yourself in front of people, hoping they may be interested.

AND being findable by those people who already want what you do.

If you’re invisible, they don’t know you exist, so you’re forced into more advertising.

Ok - so your cash flow isn’t where you’d like. You assume you need to create a marketing strategy to get more members.

But do you need more members, or more revenue from your existing?

🟠 Need More Members:
We start with a whole structured list of about 15 areas to nail this - starting with your Values, Non negotiables & culture, because this is more about doubling down on who you are, NOT changing you!

Now we can easily create the appropriate positioning for you in the market.

Then, we can create specific strategies & tactics to generate leads.

🟠 Need More Revenue:
Different gathering of information, to find the internal opportunities & leaky revenue buckets, which requires us to develop a strategy to stop leaks, and open up those opportunities.

That is 🟠 The Art of Strategy.

Understanding some stuff.
Knowing the right questions, which lead to the right answers, giving you HUGE clarity, without selling your soul or copying others.

Martial Arts Instructors:

🟠 The Business Event
5th & 6th July
Dawn Willock & Nicki Pratt
Northampton (3 mins from M1 junction)
Lunch & refreshments included
Done with you event - you walk away with a complete strategy, & tactics to grow by being you!

You’ll get:
🎯 What to do
⛩️ Why
🥊 How

Tickets available. We’ve sold nearly half the room to those who registered for priority list.

If you want to have a seat,
reply Interested below 👇👇👇

Dawn & Nicki

Good afternoon!On Wednesday I had a monthly one to one session with a customer.In March, he generated 30 organic leads b...
18/04/2026

Good afternoon!

On Wednesday I had a monthly one to one session with a customer.

In March, he generated 30 organic leads booked an into a free trial lesson.

60% showed up.
77.7% of those joined.
March had a 97% retention.

Looks great right?

However, accounting for the 3% loss still meant he only grew by 7.

Strategy:
Generate 20 more leads, because that would mean he’d grow by 12 a month, if his performance on conversion & retention stays stable.

Tactics:
We came up with 8 different free pathways to generate those 20 leads, other than one idea that’ll cost about £45.
The 9th idea was to pay for meta adverts, and even then, we’re only putting money behind his most popular posts, of which he’s had a few that smashed it.

Now he has 9 different ways to generate leads, so has spread the load.

If he grows by 12 a month, with consistent performance on conversion & retention, by December 2026, that’d be an extra £32,400k,
(excluding joining fees, gradings & equipment sales)

But it’s more than that…

He has massive clarity. He can catch any dip in performance immediately because he tracks everything, and knows how to pivot - quickly.

That is The Art of Strategy 🧡

Where are you scratching your head?
Where could you benefit from having this level of clarity?

Good morning🟠 Series for Making Martial Arts the No.1 activity in the UK.We have to start with maximum financial strengt...
17/04/2026

Good morning

🟠 Series for Making Martial Arts the No.1 activity in the UK.

We have to start with maximum financial strength for all clubs.

These are average figures based on MAGB (obvs I can’t calculate other companies!)

🟠 Tip 1
Direct Debit to automatically take both annual memberships & monthly fees.

🟠 PAYG Clubs
Even if you don’t add another student & don’t increase your fees by a single penny, you’ll increase your fees.

A club with 100 students paying £5 per lesson will increase approx £3k - £5k per year.

🟠 Standing Order Clubs
There are more variables here, but for a club of 100 students, on average turnover can increase £2k - £4k plus hours of time.

🟠 DD clubs with other providers.
The main difference here is, we charge a flat fee regardless of how much fee you charge students - not a %. Depending on how much you charge, how much your current DD management charges (often between 6 - 8%), and how many students you have:

- for every 100 students you have we save approximately £4k per year. So if you had 300 students, that’d be more like £10 - £12k per year (obvs depending on the variables).

If you’d like a no obligation, down to the last penny calculation on how MAGB DD could save you money, let me know who you are.

DM me.

Or email [email protected] & the team will help you.

Have a great day 🧡
Dawn

03/04/2026

We all hit ceilings in business.

The more successful, the more nuanced the cause becomes.

That’s where experience in business becomes a different level of skill.

🥊 If turnover is under £100k,
it’s usually easy to identify the problem. It’s commonly a foundational issue, often because the main focus has been on just the teaching, with less focus on proper strategies for branding, marketing, systems, processes & business mindset.

🥊 Between 100k - £350k
things shift up a gear. The basics are in place, but may be outdated, or the resources haven’t kept up with the success, so the infrastructure has been stretched, thus a ceiling is hit.

🥊 £350k +
is a different ballpark, heavily dependent on systems, mindset, particularly around leadership & ability to learn how to keep your pencil sharp, and it’s an advanced business skill to identify the nuanced leaks.

🥊 7 figures +
is usually tiny shifts, that the owner & team often overlook, simply because they’re ‘in’ and, very confident with their success so occasionally may have let complacency, or that ‘we already know it all’ seep in. It’s an extremely advanced eye that can catch these leaks, but can usually be fixed very easily.

BUT it is normal to hit ceilings regardless, so please don’t be fooled by more confident successes, they all have issues too!

🥊 If you’re an average club size, at a ceiling, have tried everything you know, and it’s still a slog, stop paid adverts until you’ve mended the infrastructure to support the growth. Start by learning your metrics & how to translate beyond a %!
Done properly, your metrics will tell you exactly where the strengths are, and where the leaks are.
Mend the leaks, double down on the strengths. Then, turn paid adverts back on.

🥊🥊 If you’re a £350k - 7 figure club, all it usually takes is a decent consulting to solve.

🟠MAGB provides a complete infrastructure for Martial Arts clubs & associations, regardless of your level.

🟠We have 4 pathways:
🥊New clubs
🥊🥊Established clubs
🥊🥊🥊Super Centres
🥊🥊🥊🥊Associations

For a quick chat about where we can build your infrastructure, reply 🥊 below (or DM me for confidentiality) & the team will be in touch.

🟠 Women in Martial Arts Think Tank 2025Where Grit meets Grace - because 'like a girl' isn't an insult.Good afternoon🔸 Wh...
07/11/2025

🟠 Women in Martial Arts Think Tank 2025

Where Grit meets Grace - because 'like a girl' isn't an insult.

Good afternoon

🔸 What is a Think Tank?
It’s a group of people who produce solutions, with a specific ideological or issue-based focus.

🔸 What is our focus?
Break the stereotype - It’s time to include women into what a 'real' Martial Arts Instructor looks like...

The next generation - Instructors & students

Growth – Through a realistic female inclusion strategy

🔸 Who is for?
Any club with female instructors who believes in building a forward-thinking, collaborative future where both masculine and feminine strengths shape the next era of Martial Arts.

🔸 Information:
Friday 21st November 2025
Forest of Arden Hotel & Country Club
CV7 7HR
9am - 4pm
All refreshments & lunch included
15 places left.
£45 per person
(it’s working out at £65 per head, but MAGB will cover some of the fee & any other expenses)

🔸 What to do next
Please Confirm in the comments, I will get you into the messenger group.
Abi (or me) will ping over a one off payment link by Messenger.
When you have paid, you'll get an email with the full details of the days agenda & the topics we are covering.

Mary Stevens & Gulshen Bano are our guest speakers, if you know either one of them already, you'll understand why - if you don't know them, you will be delighted & inspired by them, I promise.

If you have any questions, please don't hesitate to ask!

P.S.
If you know anyone who you think would be a great fit, please connect them - this post is on my personal FB feed too, so you should be able to tag them in.

Photo by Vicky McKenna
Martial Arts Instructor Nicki Pratt
Martial Arts 4U

🟠 Women in Martial Arts Think Tank 2025Where Grit meets Grace - because 'like a girl' isn't an insult.Good afternoon🔸 Wh...
01/11/2025

🟠 Women in Martial Arts Think Tank 2025

Where Grit meets Grace - because 'like a girl' isn't an insult.

Good afternoon

🔸 What is a Think Tank?
It’s a group of people who produce solutions, with a specific ideological or issue-based focus.

🔸 What is our focus?
👉 Break the stereotype - It’s time to include women into what a 'real' Martial Arts Instructor looks like...

👉 The next generation - Instructors & students

👉 Growth – Through a realistic female inclusion strategy

🔸 Who is for?
Any club with female instructors who believes in building a forward-thinking, collaborative future where both masculine and feminine strengths shape the next era of Martial Arts.

🔸 Information:
Friday 21st November 2025
Forest of Arden Hotel & Country Club
CV7 7HR
9am - 4pm
All refreshments & lunch included
15 places left.
£45 per person
(it’s working out at £65 per head, but MAGB will cover the rest)

🔸 What to do next
Please Confirm in the comments, I will get you into the messenger group.
& ping over a one off payment link by Messenger.

When you have paid, you'll get an email with the full details of the days agenda & the topics we are covering.

Mary Stevens & Gulshen Bano are our guest speakers, if you know either one of them already, you'll understand why - if you don't know them, you will be delighted & inspired by them, I promise.

If you have any questions, please don't hesitate to ask.

Photo by Vicky McKenna
Martial Arts Instructor Rebecca Kane
Kane Academy

Address

Birmingham

Opening Hours

Monday 10am - 5:30pm
Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm

Telephone

+441214303800

Website

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