15/10/2025
Something's coming!
The culmination of one aspect of my 40 years in business, both in the corporate world and in my own businesses, is contained in my new book, The Business Growth Shortcut.
The 165 page book explains the options for businesses to grow. I guess I am in a fairly unique position in that I've spent millions on Marketing & Sales AND millions on buying businesses. The book explains why one route provides the short cut to explosive growth in your business - buying businesses to grow rather than the continual grind of sales and marketing.
The book explains our propriety framework called SKYROCKET which is a sequential guide from: strategy formation; defining target businesses; finding them; through the negotiation phases to completion and, most importantly, successful integration.
Following the process will give you a competitive edge as you understand why this strategy can work, providing you follow the SKYROCKET guidelines from the 50+ deals I have assessed.
For the most ambitious, the book also discusses the popular "buy, build & sell" strategy and why that is a route to your financial freedom, possibly decades earlier than you thought possible.
We're in the final stages of creating the sales funnel and the launch will be sometime in the next few weeks.
I'll let you know when it is live!
Any comments - please reach out.
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