Growth by Paul Dixon

Growth by Paul Dixon I also work with Avaline Schools Ltd since 2019, where I assist with summer schools

For the most part, I work with Career Aspects International Education Consultants where I oversee a number of different responsibilities, and have done so since 2018.

Do you want your customer back next week—or next year?Many UK businesses are facing rising costs, but continually passin...
15/07/2026

Do you want your customer back next week—or next year?

Many UK businesses are facing rising costs, but continually passing those costs on through higher prices can drive customers away altogether.

In my latest article, I look at how unrealistic pricing, reduced value and short-term thinking may be damaging repeat business—and the wider UK economy.

Read the full article here:

Are your prices helping your business grow—or quietly driving customers away? This article explores the difficult balance between rising business costs, fair profit and keeping customers coming back regularly rather than only once a year.

AI is often sold as something simple: just type something in and get exactly what you imagined.The reality is different....
30/06/2026

AI is often sold as something simple: just type something in and get exactly what you imagined.

The reality is different.

AI can be powerful, but it does not read your mind. If the instruction is vague, the result is often vague. If the prompt has structure, context and direction, the output has a much better chance of being useful.

In my latest post, I explain why “just type something in” is one of the biggest myths about AI, and why prompt writing is becoming such an important practical skill.

Read the full post here: https://www.growthbypauldixon.co.uk/post/writing-better-prompts-for-ai

Hello and welcome.I'm Paul Dixon, and over the years I've worked across education, training, business support, consultan...
21/06/2026

Hello and welcome.

I'm Paul Dixon, and over the years I've worked across education, training, business support, consultancy, personal development, and international education.

One thing I've learned is that many people and organisations don't always need complicated solutions. Often, they simply need practical support, a fresh perspective, and someone who can help move things forward.

Whether it's helping a business owner who feels overwhelmed, supporting an education project, assisting with personal or professional development, or helping international students navigate the UK education system, my focus is always the same: practical help when it's needed.

This short video provides a brief introduction to who I am, what I do, and how I help.

I'd love to hear your thoughts.

🎥 Watch the video below.

https://youtu.be/KFas7lo-5g4

Most people think empathy is simply being kind.It isn't.Empathy is the ability to understand what's really going on bene...
16/06/2026

Most people think empathy is simply being kind.

It isn't.

Empathy is the ability to understand what's really going on beneath the surface. It's what helps us build stronger relationships, communicate more effectively, resolve conflict, support others through difficult times, and become better leaders.

The reality is that people are often fighting battles we know nothing about. Sometimes, taking a moment to understand another person's perspective can completely change how we see them.

In a world that's becoming increasingly disconnected, empathy may be one of the most important skills we can develop.

Here's why I believe empathy is the real superpower.

👇 Read the full article below.

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If you're facing a challenge, feeling overwhelmed, trying to move a project forward, or simply need a trusted sounding board, I'd be happy to help.

Book a Free 30-Minute Practical Fit Call and let's have a conversation about where you are, where you'd like to get to, and whether I might be able to help.

🌐 [www.growthbypauldixon.co.uk](http://www.growthbypauldixon.co.uk)
📧 [[email protected]](mailto:[email protected])

Growth by Paul Dixon
Practical support. Clear thinking. Forward momentum.
https://www.growthbypauldixon.co.uk/post/empathy-the-true-superpower

Empathy is the ability to understand what's really going on beneath the surface. It's what helps us build stronger relationships, communicate more effectively, resolve conflict, support others through difficult times, and become better leaders. The reality is that people are often fighting battles w...

What exactly does a practical right-hand person do? Spoiler: it's not Hollywood drama — it's reliable problem-solving, s...
02/06/2026

What exactly does a practical right-hand person do? Spoiler: it's not Hollywood drama — it's reliable problem-solving, systems that actually work, and someone who makes your day-to-day run smoother so you can focus on growth. Read the full post to see real examples and how this role adds immediate value. https://wix.to/dCNpvri

Now, I have to admit that sounds slightly worrying. The moment I say it, my mind immediately jumps to all those Hollywood fixer characters. The people who get a mysterious phone call in the middle of the night, climb into an expensive car, disappear into the darkness, and somehow make the problem go...

New on the blog: George and the Dragon — a short, honest take on why business shouldn’t feel like a war and what indepen...
26/05/2026

New on the blog: George and the Dragon — a short, honest take on why business shouldn’t feel like a war and what independent owners can do about it. Read the piece and rethink how you face challenges in your business. https://wix.to/tJ3Zwhl

The truth is, many independent business owners eventually discover something uncomfortable: Business should not feel like a war. Yet sometimes it does.

As the 2024 summer schools come to a close, we’re reflecting on a week full of discovery, growth and connection. Read my...
26/05/2026

As the 2024 summer schools come to a close, we’re reflecting on a week full of discovery, growth and connection. Read my recap of the highlights, lessons learned and student stories from an unforgettable summer school experience: https://wix.to/yd7lekd

As the 2024 summer schools wrap up, it’s time to look back on a week filled with discovery, growth, and connection. Each year, these programs bring together students from different backgrounds, all eager to learn and explore.

New on the blog: “IELTS as a University Gatekeeper: What It Measures — and What It Misses” by Paul Dixon. A concise 3-mi...
25/01/2026

New on the blog: “IELTS as a University Gatekeeper: What It Measures — and What It Misses” by Paul Dixon. A concise 3-minute read exploring how IELTS assesses test-optimised language skills but often misses real-world communication, academic readiness, and intellectual potential — and what that means for applicants and universities. Read more: https://wix.to/rVDdRpW

IELTS as a University Gatekeeper: What It Measures — and What It MissesBy Paul Dixon — Growth by Paul Dixon Independent Education, Youth Development & Consultancy ProfessionalExecutive SummaryIELTS is widely used as a gatekeeper for university entry, yet it does not fully measure real-world comm...

Taken our students to Harry Potter
15/08/2024

Taken our students to Harry Potter

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