Profit Setters

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Profit Setters 💁🏻‍♀️Helping businesses scale with systems, structure & backend support
⚡️Save 10+ hours/week with systems that scale
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If a client said yes this morning, could anyone else take them from yes to started? Without asking you a single question...
26/10/2026

If a client said yes this morning, could anyone else take them from yes to started? Without asking you a single question.

That’s the whole test, really.

Most people answer it with a list of reasons why not. The welcome email only I send. The folder nobody else can find. The bit where I check it over before it goes out.

None of those are big. They’re two minutes each. And together they’re the reason you can’t go anywhere without your laptop.

Two more worth timing yourself on: what does it cost you to serve your average client not roughly, the number and how many enquiries this month never got a second message.

If you hesitated on any of the three, it isn’t that you don’t know. It’s that nowhere in your business does.

There are eight of these. Two minutes, you get a score and where your gaps are. Nothing to buy at the end. Link’s in my bio.

Which one made you wince? 👇

You know your revenue. Do you know what you keep?They’re not the same number, and only one of them matters.Revenue is th...
21/10/2026

You know your revenue. Do you know what you keep?

They’re not the same number, and only one of them matters.

Revenue is the number you say at networking. Margin is the number that decides whether you can afford to hire.

Three questions. Time yourself:

What does each client actually cost you to serve?

Which of your services makes you the least?

How much is owed to you right now, today?

If the answer to any of those is “I’d have to check,” that isn’t a maths problem. It’s a visibility problem and it’s why pricing decisions feel like guesswork.

What good looks like isn’t complicated. One place, updated weekly, readable in five minutes, and you don’t need your accountant to explain it to you.

Financial visibility is one of eight areas the ops audit scores. It’s the one most owners assume is fine right up until they look properly.

Two minutes, link in bio.

The four systems you need before you hire anyone.A new person doesn’t stop the questions. They just become one more pers...
14/10/2026

The four systems you need before you hire anyone.

A new person doesn’t stop the questions. They just become one more person asking them.

So before you post the job ad:

Onboarding — how a client goes from yes to started, without you in the middle.

Delivery — what good looks like, step by step, with an example they can copy.

Handover — who does what, by when, and how anyone can see it’s done.

The weekly review — twenty minutes where you catch what’s slipping before a client does.

None of these need software. All of them need writing down once.

Build the four and your first hire makes you faster. Skip them and they just make you busier.

Save this before you post the ad. Send it to anyone about to make their first hire.

13/10/2026

You’re not disorganised. You’re running a business that was never designed.

Nobody sat down and planned this. You took one client, then another, then a third, and each time you solved the problem the fastest way you could.

Every one of those decisions was right at the time.

Added up over three or four years, they become a business held together with your memory and everyone’s goodwill.

That isn’t a character flaw. It’s what growth looks like when nobody stops to design the thing.

The difference between the owners who get out from under it and the ones who don’t isn’t discipline. It’s that one of them stopped and designed it.

Send this to someone who thinks they’re just bad at organisation.

My 10 year old slept in my bed every single night. Getting him into his own taught me more about handovers than any busi...
08/10/2026

My 10 year old slept in my bed every single night. Getting him into his own taught me more about handovers than any business book has.

I tried to fix it in one go first. That doesn’t work, not with a child and not with a business.

What worked was stages. First we put a TV in his bedroom, so there was a reason to be in his room that wasn’t me. Then I sat with him until he fell asleep, every night, same thing in the same order. Now he takes himself up, put the TV on and falls asleep on his own.

It took a long time and it was not easy. The worse part wasn’t the plan, it was the flat refusal to be in his own bed at all. That’s was the bit that makes you think you’ve got it wrong.

You haven’t. That’s just what the middle feels like.

It’s the same when you hand something over at work. You put something in place that isn’t you. You stay while it beds in. And you hold your nerve through the stretch where it’s messier than doing it yourself.

Most people quit right there and take the job back. Then they wonder why nothing ever changes.

Send this to someone in the middle of it💙

Unpopular opinion: most people don’t need a VA. They need a decision made.Hiring help feels like progress. Half the time...
07/10/2026

Unpopular opinion: most people don’t need a VA. They need a decision made.

Hiring help feels like progress. Half the time it’s avoidance.

Because what’s actually slowing you down usually isn’t the volume of work. It’s the decisions you keep putting off. What you’ll stop offering. Which clients you’ll stop taking. What finished actually looks like.

Nobody can make those for you, and handing someone an undocumented business doesn’t free you up it just means you explain it every day instead of doing it yourself.

Make the decisions. Write them down. Then hire.

Tell me I’m wrong 👇

What six weeks of ops work actually looks like. Week by week, no mystery.Week one we map it. Every process, every handov...
06/10/2026

What six weeks of ops work actually looks like. Week by week, no mystery.

Week one we map it. Every process, every handover, everything currently living in your head. It’s the most uncomfortable week and the most valuable one.

Week two we find the leaks. Where work stalls, what gets chased twice, what quietly breaks the moment you stop watching.

Weeks three and four we build. The documents, the sequences, the one place everything lives. Written so your team can use them, not so they look impressive.

Week five we hand it over. Your team runs it while we watch, then we fix the bits that don’t survive contact with a real week.

Week six we step back. You check it happened instead of making it happen.

None of it is clever. That’s exactly why it works.

Want to know which of those weeks your business needs most? The two-minute ops audit is in my bio.

Your onboarding isn't a process. It's you, explaining the same six things again.Here's the test. If a client said yes to...
05/10/2026

Your onboarding isn't a process. It's you, explaining the same six things again.

Here's the test. If a client said yes today, could anyone on your team take them from "yes" to "started" without asking you a single question?

If not, you don't have an onboarding process. You have a habit. And a habit lives in one head, yours.

Four stages. Write them down once and it stops being you.

1. The yes. What happens in the first hour. Confirmation, invoice, and what happens next , in writing, sent automatically. Not when you remember.

2. The gather. Everything you need from them, asked once, in one place. Not six emails over two weeks, each one quietly telling them how disorganised this feels.

3. The kick-off. The same agenda every time, written down. Someone else could run that call tomorrow and the client would never know the difference.

4. The handover. Who's doing what, by when, and how everyone knows it's finished. This is the stage most businesses skip, and it's the one clients actually feel.

That's it. Six explanations become one document, and you stop being the bottleneck between "yes" and "started".

The first week sets the tone for the whole job. If it feels chaotic, they'll assume the work will be too, however good it actually is.

Send this to whoever handles your new clients.

Save it for the next time you onboard someone 📌

September done. Q3 done. Here’s what my life actually looked like behind the business...My 10-year-old has decided he’s ...
04/10/2026

September done. Q3 done. Here’s what my life actually looked like behind the business...

My 10-year-old has decided he’s 18. The attitude, the opinions, the negotiations, Charlie mate, you’re in year 6. Calm down. 😭

Auntie Alice got lots of smiles. 🥹

The Great Bedroom saga is still ongoing. Charlie is still not in own bed…

Turned 30 this month and honestly? I feel it. My back hurts, I go to bed at 9pm and I am fully obsessed with my Kindle again, which my sisters are entirely responsible for and I will be blaming them when I stay up until midnight reading instead of sleeping like a sensible adult. 📚

On the business side, Q3 has been one to remember. New operations clients onboarding, the backend work is flying and honestly? Watching Profit Setters grow into what it’s becoming makes every early morning and late night worth it. I started this to help business owners build something that actually works without them and seeing that happen for our clients every single month is something I’ll never take for granted. 🖤

We are going into Q4 with momentum, with intention and with a lot to look forward to.

Thank you for being here. Best is yet to come. 💙

Address

Crouchman Close
Grays Thurrock
RM162XQ

Opening Hours

Monday 9:30am - 5:30pm
Tuesday 9:30am - 5:30pm
Wednesday 3:30pm - 6pm
Thursday 9:30am - 5:30pm
Friday 9:30am - 5:30pm
Saturday 10am - 2pm

Telephone

+447532682077

Website

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