Sunshine Digital Media

Call Website Contact the business

Sunshine Digital Media Here at Sunshine we can help you with all aspects of your digital marketing. We have over a decade of experience in helping business shine online.

Today is World Mental Health Day AND a very important birthday at Sunshine HQ☀️🎂Today, Little Dennis, Sunshine’s Head of...
10/10/2026

Today is World Mental Health Day AND a very important birthday at Sunshine HQ☀️🎂

Today, Little Dennis, Sunshine’s Head of Marketing, Chief Morale Officer and occasional workplace menace, turns THREE! I can’t think of a better day to celebrate him than World Mental Health Day. 💛

Quite frankly, this little scruffbag has done more for my mental health than he’ll ever know. He doesn’t understand social media algorithms, content strategies or the pressures of running a small business, but he does understand the importance of getting outside, taking regular breaks, having a good snooze and finding joy in the little things. Although he’d probably argue that snacks are the answer to most of life’s problems.

Running your own business can be wonderful, but it can also be lonely, overwhelming and bloody hard work sometimes. It’s easy to get caught up in the endless to-do lists, comparing yourself to everyone else and feeling like you should constantly be doing more.

But your mental health matters far more than your Instagram reach, your LinkedIn engagement or how many things you’ve ticked off your list today.

So, on World Mental Health Day, here’s your reminder from me and the birthday boy to look after the human behind your business. Take the break, go for the walk, switch off your phone and remember that rest isn’t something you have to earn.

If you happen to have a small, furry colleague who makes the difficult days a little brighter, give them an extra cuddle too 🥰 Happy 3rd birthday, Little Dennis. You’re absolutely rubbish at answering emails, but you’re exceptionally good at making Sunshine HQ a happier place💛🐾

Not to show off or anything, but there are some rather lovely things happening inside Shine Online Club. By lovely thing...
07/10/2026

Not to show off or anything, but there are some rather lovely things happening inside Shine Online Club. By lovely things, I mean more enquiries, more sales and considerably less staring blankly at a screen wondering what the hell to post. And….there’s only ONE place left inside Shine Online Club — and when it’s gone, the doors are close until 2027.*

☀️One small business owner has seen a 250% increase in monthly events since we started working together and new leads coming through Instagram for the first time.

☀️Another has seen an increase in enquiries through LinkedIn, while consistently posting on Instagram has reminded those “I really must get in touch with them…” people to actually do it.

☀️Possibly my favourite win? Having a clear social media strategy means less time thinking about content and more headspace for actual client work. Or, as one member put it: “My brain can only do so much braining.” 🙃

☀️Meanwhile, one of my literary clients has been so busy they’ve had to order an extra print run of one of their books.📚

This is what Shine Online Club is about, not turning small business owners into full-time content creators or telling you to POST MORE. It’s practical, hands-on social media support that helps you know what to post, create better Instagram , Facebook and LinkedIn content, stay consistent and actually use your content marketing to grow your business.

Less panic posting, less braining, more actual business. If your small business could do with some of that, come and join us inside Shine Online Club - if you’d like that place to be yours, drop me a message.

*unless a current member leaves a place becomes available.

September wasn’t quite the ‘January in disguise’ I’d hoped for. It began with a dose of sepsis, a hospital stay and a lo...
02/10/2026

September wasn’t quite the ‘January in disguise’ I’d hoped for. It began with a dose of sepsis, a hospital stay and a load of cancelled plans, which wasn’t exactly on the content calendar.

But I’m actually really grateful that I do these monthly round-ups, because looking back has reminded me that there were still plenty of good bits, despite being pretty much out of action for half the month.

I finally finished decorating my office (video evidence included), spent time in the great outdoors, got back swimming, saw my beloved Jarvis Cocker on the big screen, borrowed a gorgeous doggo and, eventually, got my teeth back into work and helping small business owners with their social media content.

There’s a little content marketing lesson in here too, monthly round-up posts are brilliant content for small business owners. They’re an easy way to share the behind-the-scenes of running your business, show the human being behind the brand and create social media content without having to invent another educational carousel or desperately search for something valuable to say.

Don’t forget, the everyday stuff is content. The work you’ve been doing, the places you’ve been, the things you’ve learned, the wins, the wobbles and the random dog you borrowed along the way.

If you’re a small business owner wondering what to post on Instagram, have a scroll through your camera roll. There’s probably a whole month of content sitting there already.

Now tell me yours 👇 Share a photo of your September highlight in the comments.

30/09/2026

I absolutely love a podcast. I love listening to them, I love guesting on them, I love hearing recommendations. I love that you can listen while carrying out mundane tasks.

I especially love to listen to a gruesome true crime product to sooth myself to sleep, nothing has me drifting into the land of nod quicker.

I’ve got clients through appearing on podcasts, I’ve made friends, gained exposure and I’ve educated myself on all sorts. Podcasts are a great way of reaching a whole new audience and I sometimes think about launching my own…but not just yet…

Last year on International Podcast Day (today) I shouted out one of my favourite podcast, She Who Dares Win, and lo and behold, the following month Michelle had me along as a guest. I’ll put the full episode link in my Stories (or DM me for the link) if you fancy a listen.

October content prompts If you’re a small business owner heading into October thinking what on earth am I going to post ...
29/09/2026

October content prompts

If you’re a small business owner heading into October thinking what on earth am I going to post on social media this month, I’ve got you. 🍂🎃

October is actually a brilliant month for social media content ideas. Autumn is properly here, Halloween gives us an excuse to have a bit of fun, we’re heading into the final quarter of the year and, whether you’re emotionally prepared for it or not, Christmas content is starting to creep in too.

That doesn’t mean you need to post about every awareness day you stumble across or somehow find a way to connect pumpkin spice lattes to your business. Please don’t 😂

Your content still needs to make sense for your small business, be relevant to the people you want to reach and, ideally, have an actual purpose beyond I haven’t posted for four days so I’d better put something on Instagram.

So, to make your October content planning a little easier, I’ve pulled together some of my favourite October social media content ideas for small businesses, including seasonal dates, awareness days and prompts you can adapt to suit what you do.

Save this post for your October content planning, pick the ideas that genuinely work for your business and happily ignore the ones that don’t - link to full list in my bio.

Remember, you don’t need to post more. You just need to know what’s worth posting ☀️

Apparently, I’m quite fond of giving stuff away for free.Not necessarily the greatest business strategy, but I know how ...
27/09/2026

Apparently, I’m quite fond of giving stuff away for free.

Not necessarily the greatest business strategy, but I know how overwhelming social media can feel when you’re a small business owner already doing approximately 847 other jobs.

So, over the next week or so, there are a few ways you can get some help from me without spending a penny. There’s no hidden catch, I’m not going to lure you onto a Zoom call and refuse to let you leave until you’ve bought something.

1️⃣ First up: FREE Content Clinic – 30th September

There are just two spaces left for a 30-minute 1:1 with me. Bring whatever is currently annoying, confusing or baffling you about your content. We can look at what you’re posting, what isn’t working, where you should be showing up, or why opening Instagram suddenly makes you forget everything you’ve ever known about your business.

2️⃣ Then: FREE Content Planning & Co-working – 2nd October at 10am

Bring a brew and your laptop, and let’s finish the week with some actual content planned and created for the week ahead — rather than adding write social media posts to your to-do list every day forever and ever.

3️⃣ I’ve also got October content ideas 🎃ready if your current plan is pumpkins, Halloween and hoping inspiration strikes.

4️⃣ If you’d rather have some proper 1:1 advice, you can book a FREE content audit call and we’ll look at what you’re currently doing and where your content could be working harder for your business.

Yes, I have paid services. Yes, I’d obviously love you to work with me one day. I do have a mortgage to pay, and Dennis needs to be kept in the style he’s accustomed to.

But you do not have to buy anything to make use of the free stuff I offer.

Sometimes you just need a few ideas, a bit of direction, or someone to tell you that no, you really don’t need to post seven times a week.

Want the link to any of these? Drop me a DM and tell me which one you fancy, or ask for all of them.

I’m clearly terrible at rationing the free stuff anyway.

Address

Leeds
WESTYORK’S

Alerts

Be the first to know and let us send you an email when Sunshine Digital Media posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Sunshine Digital Media:

Shortcuts

Share