21/05/2026
Media is more fragmented than ever, and making sense of it all takes time. In our latest Sigma Stories episode, Melanie McDonald (President, Amplifi), Lara Gouliotidis (National Programmatic Lead, Carat) and Karen Halligan (Chief Commercial Officer, Oztam) share how MiQ Sigma is helping teams bring data together faster, and turning complexity into clearer action. From richer live signals to quicker planning and activation, they talk about the impact Sigma is already having on the way they work. Their biggest takeaway? Once you’re in the platform, it’s hard not to be impressed.
Watch the short video to hear the full story.