L3 Analytics

26/02/2016

March analytics meetup - Defining Information Needs. Come along on Wednesday, March 2nd, sign up here! http://www.meetup.com/London-Web-Analytics-Google-Analytics-OmnitureMVT/events/228604815/

Our March meetup with be on Wednesday 2nd, looking forward to seeing you all there for analytics chat, food and beer! Our topic this month will be "Defining Information Needs" - how do you c

11/02/2016

Fixing 404 Errors in Google Analytics - Peter O'Neill updates best practice: https://searchenginewatch.com/2016/02/11/fixing-404-error-pages-with-google-analytics/

21/01/2016

Great news! Our Founder, Peter O'Neill, has received a DAA Awards for Excellence nomination for his work with MeasureCamp and MeasureBowling!

The founder of L3 Analytics, Peter O’Neill, has received a nomination for the DAA Awards for Excellence. The DAA Awards for Excellence, which are run by the Digital Analytics Association (DAA), aim to recognise the …

18/01/2016

Our latest blog teaches you how to differentiate between prospects & customers visiting your website in Google Analytics. Read on to find out more!

A key metric for most websites is their conversion rate. It is a measure of how well their website is performing but, as it is an average, it can mask serious issues. People who already …

11/01/2016

Interested in learning about how web analytics can impact the performance of your online business? Download Peter O'Neil's presentation from the 2015 iLive Conference to find out more.

Google Analytics is a powerful tool for improving business performance, this presentation describes techniques for achieving this aim for any organisation.

26/11/2015

We're hiring! Come and work with us as our Business Growth Manager http://www.l3analytics.com/2015/11/26/business-growth-manager/

Want to come work with us? L3 Analytics is a web analytics consultancy working with a wide variety of clients from start-ups to multinationals across all sectors including retail, publishing and finance. We’re small, but …

24/11/2015

Thoughts on 2015 | New Blog http://bit.ly/1kRG4OX

At the end of last month, the team at L3 Analytics attended eMetrics, an annual summit which facilitates learning and collaboration in the realm of digital marketing. As most of our clients are interested …

23/11/2015

Offer! - Reduced Price for Analytics Insights | New Blog http://www.l3analytics.com/2015/11/23/reduced-price-for-analytics-insights-projects/

L3 Analytics is offering a reduced price on Digital Analytics Insights projects, analysing Google Analytics to recommend actions to improve performance

20/11/2015

Analytics for Publishers - new blog, with presentation from Peter O'Neill: http://www.l3analytics.com/2015/11/20/analytics-for-publishers/

Presentation from L3 Analytics at eMetrics London describing how publishers should be using analytics to understand and improve their business performance

19/11/2015

MeasureBowling tonight at Elephant & Castle - come along, only 12 tickets left! https://www.eventbrite.co.uk/e/measurebowling-vi-tickets-19144924986?aff=es2

Time seems to roll by so quickly and it is time for another evening of MeasureBowling with the European Analytics community. The concept is simple, people who work in analytics join together to have some fun, possibly a couple of drinks & even a bit of networking is involved. Bowling ability is de…

13/11/2015

A Powerful Use Case for GA Calculated Metrics: http://www.l3analytics.com/2015/11/03/a-powerful-use-case-for-ga-calculated-metrics/

Create Calculated Metrics within Google Analytics to analyse the completion rate for each stage of your website funnel to understand your customer journey

13/10/2015

Happy birthday to us! http://www.l3analytics.com/2015/10/13/happy-birthday-to-us/

This month the team are celebrating a full five years of L3 Analytics, from its first day (one analyst, no clients – more the start of a 90s slacker movie than a company) to now, …