GLIMMA

10/05/2022

A taste of how it feels to headline at a Major League Baseball ballpark! Last week members of our senior management and the Americas team met at Truist Park, home of the Atlanta Braves, for a long overdue face-to-face meeting.

Delta, one of our valued clients, is a longtime partner of the Atlanta Braves. Our Global MD, Tom Hawkins even sported a special Braves World Series Champion jersey to show support for the team. Could he be the next big baseball star? 🤔😉

26/01/2022

With M&As on the rise, we were delighted to contribute to the ‘The Future CEO’ special report by Raconteur in the Times, in collaboration with Institute of Directors to discuss the role of the CEO in managing rebrands.

Ross Haxton strongly argues that CEOs are absolutely key to successful integration, leading the way in creating shared values, a key factor in also driving financial value.

Coincidentally Brand Finance also publishes today the 'Brand Guardianship Index', its annual report on the world’s top 100 CEOs. It’s very much in synch and definitely worth a read too.

Head to page 20 to view GLIMMA's contribution.

What roles does the CEO play when it comes to managing a brand following a merger or acqusition? Find out in the Times report, Future CEO

22/12/2021

We're really happy to officially welcome onboard Adam Pinsley, working for the Americas team and based in Atlanta.

Adam, Brand and Design Consultant, has joined us from Delta Air Lines where he led the Creative team.

Adam lives and breathes art and design, not only does he thrive on creating brand experiences in his professional life, but in his spare time he also draws inspiration from the airline industry when creating independent fine art.

Welcome to Adam Pinsley, Brand Experience Design Consultant, GLIMMA Americas, who is helping to deliver the Delta Air Lines branding programme

21/12/2021

Pure and simple: as we approach the year-end, everyone at GLIMMA sends you...

09/12/2021

Business never stands still - there's always new challenges to embrace. At GLIMMA we've been focussing more and more on data and technology to speed (re)brand rollouts and help brands tell their story.

Our new showreel sums up nicely what we do, how we do it and how we're helping global organisations to keep their brands visible in a consistent way, wherever they are in the world.

We'd love to hear from you if you face any kind of branding challenge. Enjoy 😊

End-to-end brand management services - increasing your brand visibility and value globally

04/11/2021

Wishing our team in the Mumbai office, India, a very Happy Diwali!

27/09/2021

Plain and simple: it was fantastic for some of the team to get together in London last week. Our first face-to-face since lockdown and hopefully the start of a new normal 😀

Joined online by Harm Janssen Artur Gorniak and Sjaak Bolier- hopefully it will be a full team meeting next time!

21/09/2021

We loved working with the team at Pharmanovia, with their creative agency, Whybrand and with Tony Hill on production to help deliver their rebrand from Atnahs to Pharmanovia.

In this short video we see the most visible transformation: the installation of new signage and at their head office in Basildon, UK.

But before this came the strategic repositioning, the design, the planning and a carefully considered engagement plan.

As some people start to return to the workplace, we hope we've helped to create a vibrant space where people can really engage with the new brand.

This is "Pharmanovia rebrand" by Global Image Management on Vimeo, the home for high quality videos and the people who love them.

27/07/2021

Ten months ago, we were already thinking about the mass return to work. It didn't happen.

But there are finally signs that some staff will return, most likely for just a couple of days per week to start 🙂

So we make no apology for resharing this article - our TOP FIVE TIPS are just as relevant today:

1. Bring together different teams for planning the return to work – Facilities will take care of space planning and cleaning regimes, HR for flexible work schedules, Marketing for branding, IT for repurposing our IT requirements

2. Be sure to integrate technology into your workplace planning, equipping staff with ways of flexible working, including personal laptops and group video conferencing facilities

3. Use workplace branding and wayfinding to create a sense of destination, create a safe haven from the outside world and remind employees why they love working for you

4. Think long term and sustainability – a quick retrofit may seem the most cost-effective solution, but in the long term it may prove more expensive with heavy wastage in non-recyclable plastics such as screens

5. Enhanced health and safety in the workplace are a given. The most successful companies will focus beyond safety and shift towards creating real engagement in the workplace.

Discover five ways you can reconfigure your workspace to help transition staff back to work safely and securely

08/07/2021

A warm GLIMMA welcome to Ian Silverstein who will be leading the charge for us in the Middle East.

As old acquaintances, we're delighted to welcome him on board as part of our Commercial team.

Ian's branding expertise complements perfectly our brand services offer, particularly in the growing markets of the Middle East.

We're looking forward to working with you and your valued network, to consolidate and extend our presence here 😀