Shine CK

Shine CK Shine Customer Knowledge Shine CK’s solutions have been inspired by the way in which individuals make decisions.

The web has reduced the traditional buying cycle with consumers making quick and sometimes instant decisions, nearly always based on the limited information presented to them at the time. Because the consumer is increasingly making snap buying decisions, the traditional way of building offline profiles from which to plan forthcoming campaigns is too slow and out of date by the time they are applie

d. We apply real-life attributes about your actual customers in the digital environment, ensuring brands are positioned ‘in the moment’ delivering the optimum experience to increase conversion whilst reducing costs.

The latest CK week is out! View it now at
29/06/2018

The latest CK week is out! View it now at

Forty. Bloody hell! It’s an interesting milestone. Unlike other anniversaries such as your 18th or 21st that are largely ceremonial, you feel your 40th marching up the hill about six months before it…

The latest CK week is out! View it now at
22/06/2018

The latest CK week is out! View it now at

Voting is now open for ‘Brand of the Year’ at the 2018 Marketing Week Masters awards. Up for the award this year are Asos, The Guardian, Harry’s, Heineken, Ikea, KFC, Lloyds Bank, Quorn and Wetherspo…

The latest CK week is out! View it now at
15/06/2018

The latest CK week is out! View it now at

Tesco’s like-for-like sales for the UK and Ireland rose 3.5% during the first quarter of 2018/19, with group sales increasing by 1.8%. During the period Tesco continued the process of re-launching ov…

The latest CK week is out! View it now at
08/06/2018

The latest CK week is out! View it now at

For many brands, Snapchat is probably akin to a circus. From the outside it’s all flashing lights, flying pugs, and dancing hotdogs. But step inside and it all becomes a bit noisy and overwhelming. S…

The latest CK week is out! View it now at
01/06/2018

The latest CK week is out! View it now at

In a landmark move, an outdoor ad for medicinal cannabis has gone live in Japan with the help of an Australian-based health brand Elixinol . The launch follows a drawn-out battle with Japanese regula…

The latest CK week is out! View it now at
25/05/2018

The latest CK week is out! View it now at

A partnership between Amazon and Volvo means motorists in the UK can now book test drives through Amazon’s delivery service for the first time. The Prime Now test drive initiative, which will run for…

The latest CK week is out! View it now at
18/05/2018

The latest CK week is out! View it now at

Fiat wanted to raise awareness of its 500X, drive traffic to an interactive hub and ultimately generate test drives. The stylish 500X is an efficient, compact SUV, marketed as a car for everyone, tha…

The latest CK week is out! View it now at
11/05/2018

The latest CK week is out! View it now at

At least 73 supermarkets could be forced to close if the merger between Sainsbury’s and Asda is given the green light, according to new research. Speaking to the BBC director of Maximise UK David Hay…

The latest CK week is out! View it now at
04/05/2018

The latest CK week is out! View it now at

Marks & Spencer is launching a campaign which sees food hall employees reveal their favourite M&S meal. “My M&S Favourite” launched yesterday across 1,000 UK stores and sees staff donning personalise…

The latest CK week is out! View it now at
27/04/2018

The latest CK week is out! View it now at

Diageo has introduced a new virtual reality experience that will immerse consumers in a first person, interactive story about the dangers of binge drinking, as part of its commitment to reduce harmfu…

The latest CK week is out! View it now at
20/04/2018

The latest CK week is out! View it now at

Think Heinz and your mind probably turns to fond memories of eating baked beans, tomato soup and ketchup. But think Kraft Heinz and the image is more likely to be of a business that executes ruthless…

The latest CK week is out! View it now at
13/04/2018

The latest CK week is out! View it now at

Volkswagen has made VW brand chief Herbert Diess its new chief executive as part of a wider overhaul that will see the company’s multiple brands reorganised into three divisions and its truck busines…

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