23/07/2026
Build your own app?
Why would you spend money on building an app for your specific business?
In an age where apps are easily available, surely it is much better to use a subscription model?
Most apps are aimed for a wide target market which means that you often end up using just a fraction of the available functionality. It feels like your needs are a square brick in a round hole.
One solution is to mix and match; e.g. having different apps for each part of the puzzle. You can often integrate these apps, they may offer an integration natively or you can do this through a third party tool such as Zapier.
The positive side of this is that you are not tied into one supplier and you could swap out one app for another if you fall out of love with it.
The reality is that you often don't have the capacity for this disruption now that you have made such gains in productivity. So you find yourself feeling frustrated and potentially disillusioned with this choice.
It's also frustrating to pay for functionality that is not relevant, especially when that leads to a build up of subscriptions.
What other choices do you have?
You could invest in a system designed especially for your needs but how can you justify the cost of this investment before you can measure the results?
I see this often, a business knows that they need to be competitive so they plan to completely change their process and build out a suite of tools for their needs.
This is great if you have a large budget but even if you do, it's not the best way to go about things.
Focus on a specific need, get your staff on board with the requirements, build that one function and evaluate. In this way you can ensure that you stay on track, delivering one function, quickly and on budget. You can then measure the results whilst you begin on the next development.
This is important.
Your previous list of requirements are likely to change. This is because you have changed the work flow and with it comes new ideas and efficiencies. Your priorities may change and no doubt the market has too!
Call now to connect with business.