09/06/2023
Announcing Enablers Blitz Rank (EBR) v5.0 | June 2023 onwards.
Enablers has been looking into recent Launches and their results, based on that we have now updated our launching strategy to improve further ratio of successful launches!
EBR v5.0 as that is what we are now sharing this public to ensure you follow this moving forward to rank against specific keyword within Amazon T & C.
1 LISTING CREATION
Launch and release dates to be in future dates 1 month later than expected inventory arrival date at Amazon warehouse
2 PRICE
Price should be at break even at launch and to be increased once double digits reviews are achieved on listing
3 SABOS
Sabos to be done on PPC
5 to 7 SABOS on Mid/Long tail most relevant keywords daily for 7- 8 days
No reviews to be taken on SABOS
SABOS is to be taken if you need otherwise don’t required
4 PPC COMPAIGNS
1 Auto compaign with Down only Bidding Strategy - Close Match only
Turn off auto after 4-5 days if its not bidding on right Keywords Turn on Auto again after 20 days of launch
Turn off Auto after 4-5 days if its not bidding on right Keywords
One Exact Compaign against Main Keyword
One Phrase Compaign against Main Keyword-Negative Exact Keyword being run in Phrase
One Broad Compaign against Main Keyword-Negative Phrase Keyword being run in Phrase
Relevant Category Targeting for product targeting with refinement of higher minimum price products than your own launch price
Sponsored Brands Video Ads on Category Targeting
Sponsored Brands Video Ads on main Keyword in Exact
Bids to be 20 percent higher than suggested bids in the stats
Placement of Top of search should be 30 - 50 to remain on top while in launch phase
Placement of Product Pages should be 20 - 40 to remain on top while in launch phase
Headline Search Terms Adds Compaign should run on Main Exact Keyword
Run Video Add in the middle of the page on Exact Main Keyword
5 KEYWOD TRACKING
Tracking Keyword Ranking in Helium 10 is mandatory
6 VINE ENROLLMENT
Enrollment in Vine program to get reviews initially
7 EXTERNAL TRAFFIC
External traffic through Amazon Attribution link from Google and Pinterst Ads
Facebook and Instagram Awareness Ads should run for the first month against your Brand
From Second month Facebook Traffic Compaigns and Awareness Compaigns should run
Run Tiktok Ads against your Main Exact Keyword (Optional)
Lot of people were saying to share this only in Paid Enablers group members but let’s take this advantage and to ensure we use this moving forward.
If you have any question then please do ask or if you understood then also confirm your understanding.
Do you think we should make a video on this or have a live session.