MICAMINDS

MICAMINDS MICAMINDS exists to deliver integrated marketing solutions to businesses, non-profits and individuals.

MICAMINDS, the research and consultancy cell at MICA strives to create opportunities that fulfil the aspirations of the industry, students and the guiding faculty. The live projects undertaken are an extension of the classroom learning and equip our students with hands-on experience. This two way interaction also offers the client effective marketing solutions and a fresh perspective to the organisation.

We're proud to introduce the Senior Team of MICAMINDS for the academic year 2020-21.Congratulations!Aditi Garg Aman Grov...
01/04/2020

We're proud to introduce the Senior Team of MICAMINDS for the academic year 2020-21.

Congratulations!

Aditi Garg Aman Grover Ananya Jain Khushboo Chopra Rama Subramanian Simran Hora Yashika Jain

Introducing the Junior Team of MICAMINDS 2019-20! Congratulations! Abhiroop Bhattacharjee Archita Jha Dhananjay Subraman...
30/08/2019

Introducing the Junior Team of MICAMINDS 2019-20! Congratulations! Abhiroop Bhattacharjee Archita Jha Dhananjay Subramaniam Deepanshu Agarwal Mohammad Salman Khan Sanya Sethi Shivank Srivastava Twarit Kaur Taneja

We're proud to introduce the Senior Team of MICAMINDS for 2019-20. Congratulations!Aishwarya Kharbanda Sadhana Khattar R...
14/03/2019

We're proud to introduce the Senior Team of MICAMINDS for 2019-20.

Congratulations!

Aishwarya Kharbanda Sadhana Khattar Raksh*t Malhotra Aakriti Mehra Amit Patnaik Chandan Pratap Singh Mrigank Ranjan

Live projects are an excellent way for students to gain practical knowledge using theory as a guiding framework. Anindit...
13/01/2019

Live projects are an excellent way for students to gain practical knowledge using theory as a guiding framework. Anindita Todi shares her experience of working with Teamonk on one such project.

"The opportunity by TeaMonk gave us a chance to practically implement classroom learning of Research Methodologies to understand consumer behaviour and market landscape of not only the Indian Tea market but also US, Japan etc. The competitor analysis carried out helped us evaluate the Brand at hand to other similar Brands, and it widened our perspective of how to approach such a project.

Further, we got to work on a niche product like Speciality tea which gave us a lot of interesting insights by talking to different cohorts of consumers. How to market and understand such a product is definitely a challenge and this project helped us to know how to go about it.

The overall experience was one of a kind and we had immense learning both while doing the project and also through the constant update and feedback our mentor provided us."

Introducing the Junior Team of MICAMINDS 2018-19! Congratulations!  Aditya Mankad Aishwarya Kharbanda Sabhya Sud Kaushik...
10/08/2018

Introducing the Junior Team of MICAMINDS 2018-19! Congratulations! Aditya Mankad Aishwarya Kharbanda Sabhya Sud Kaushik Sen Deka

Team MICAMINDS extends its heartiest congratulations to all the MICAns who worked on the project with our esteemed clien...
25/03/2018

Team MICAMINDS extends its heartiest congratulations to all the MICAns who worked on the project with our esteemed client, Saavn Media Pvt. Ltd.

Selected MICAns worked on a live project with the company to enhance strategy through planning. The students were rewarded with goodies from Saavn.

The past year has been extremely eventful in terms of clientele for MICAMINDS. With clients across sectors like retail, ...
02/03/2018

The past year has been extremely eventful in terms of clientele for MICAMINDS. With clients across sectors like retail, media and entertainment, digital, research, FMCD, BFSI and communications, we ensured that MICAns are exposed to a wide variety of projects and it helps them get a taste of business scenarios across industries and sectors.

To the year that went by! And to the business solutions delivered across domains and industries. It was indeed a very fu...
25/02/2018

To the year that went by! And to the business solutions delivered across domains and industries. It was indeed a very fulfilling year for MICAMINDS, the research and consultancy of MICA in terms of the wide variety of projects that were completed successfully. We extend our heartiest congratulations to the MICAns who worked on the projects and delivered excellent business results. We are also extremely thankful to our clients who gave us such brilliant opportunities and we hope to engage with you again!

Team MICAMINDS is proud to share the following feedback received from our esteemed client Reliance Industries Limited an...
13/02/2018

Team MICAMINDS is proud to share the following feedback received from our esteemed client Reliance Industries Limited and extends its heartiest congratulations to all the MICAns who worked on the project!

What Mahindra Special Services Group, one of our past clients had to say regarding their experience of working with MICA...
25/11/2017

What Mahindra Special Services Group, one of our past clients had to say regarding their experience of working with MICAMINDS and MICAns.

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Mica , Shela Village
Ahmedabad
380058

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