03/12/2024
In 2022, we at Niiti initiated a focused campaign to build sustainable and grow that we called eM (empowering Microentreprenurs). Over the course of the past 2 years, it has morphed into a movement that aims at building an ecosystem-led design to accelerate at scale. The premise being "if the design works for marginalised women, it will work for all"
The foundation for building this design and testing its practicality is based on action research and learnings from our experience of working with communities of women since 2010.
I’m so happy that our paper, “Building a Collaborative Ecosystem for Women Entrepreneurs: A Connected Ecosystem Model to Sustain and Scale Women Entrepreneurship in India”, based on this action research has been accepted to be presented at the prestigious conference to be held between December 7-9, 2024 at Indian Institute of Management Ahmedabad.
We hope to build on this research and aim to create a collaborative ecosystem of partners that will translate into a practice-oriented design that can enable and to sustain and scale.
Watch out this space for more updates on A big shoutout to
Rajeshwari Balasubramanian Resmi P Bhaskaran and my team at niiticonsulting.