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Jessica Herrin

Casa
Mexico
Punta de Mita
Jessica Herrin

Mamma of two girls, wife, warrior for women in the word!

CEO & Founder, Stella & Dot Family of Brands, Stelladot.com
KeepCollective.com
EVERskin.com

Speaker & Author, Find Your Extraordinary, National Bestseller

Podcast Host, You are SELF MADE

31/05/2026

talking jewelry Archives drop plus best seller restock. Shirt by

11/05/2026

Happy Mother’s Day! 22 years of momming and this may have been the best Mother’s day yet. 🙏 thank you family! Daughters away at school but close enough to get a massage with me, brunch, family walk with the dog. Chad got me flowers, took my car to get washed while I got some work done, and is now making dinner. It’s almost like I told them exactly what I wanted :) Hope you get every bit of love ❤️ today.

30/04/2026

Ok- my qualifications for building - the first of its kind revenue platform for Shopify brands - may have more to do with the years I’ve spent running and advising brands big and small, and my passion for being in the business of business enablement…. But for those of you here for - don’t worry- I’ll still be wearing it and owning it- and for those of you in the family group chat- my content consistency will keep up.

26/04/2026

Happy 20th .herrin! Swipe to see how I feel about you. Since the moment you were born you have brought our family pure joy! We are so proud of the amazing human you have become. Pretty convinced you are made of pure sunshine and love. We love you more! 😘

19/04/2026

It became clubbing and I do it more.

29/03/2026

San Francisco went through a real rough patch- to put it mildly. It was an absolute cluster of madness. We abandoned an office after it was broken into three times in one month. As if dealing with the pandemic wasn’t bad enough. But a place this magical- you can’t keep it down. I’m so grateful we elected the sane leadership of and the Bay Area is once again the epicenter of innovation. No better place to build

28/03/2026

24 hours in Vegas (at a tradeshow) is always a few too many for me.
But I went to Shoptalk last week because I’m building for ecommerce brands and I refuse to assume I know enough about what they’re going through right now — even though I’ve been going through it myself for the last 20 years. I’m obsessed with making it easier to run a DTC business. And after running brands in skincare, apparel, bags, and jewelry — I know the deep dark nitty gritty of what it takes on the daily.
When I started my first company — the one that became WeddingChannel.com — we thought we knew enough because we’d built great software before. But we weren’t just building an enterprise software company — we were entering the weddings industry. We didn’t immerse ourselves from go, and that cost us later.
You build better when you have context, and that context shifts constantly. You never know enough about your market and your customers.
Twenty years and three companies later, I still buy the ticket, walk the floor, and assume I’m at least half wrong, even if it means Vegas baby, Vegas.

Dirección

Punta De Mita

Página web

http://www.jessicaherrin.com/

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