http://www.novaefficiency.com/, https://bio.site/novaefficiency

Nova Efficiency, Almere-Stad (2026)

29/05/2026

WANTED

2 to 3 entrepreneurs who actually want to enjoy this summer.

You know who you are.

You're the one who takes your kids to the beach but keeps one eye on your phone. Who promises a fun day at the Efteling but sneaks in "just one email" while waiting in line. Who books a holiday but packs the laptop "just in case."

This summer I'm looking for 2 to 3 business owners who are done with "just in case" and ready for "just relaxing."

Here's the deal. You let me into your inbox and your operations before the summer starts. I learn how your business runs. I get to know your clients. (Maybe even setup or fix an automation or 2) And when July hits, you go. Really go.

Beach with the kids? Go.
Efteling without checking your phone? Go.
A full week away without that knot in your stomach? Go.

Your inbox is handled. Your clients are taken care of. Your business doesn't skip a beat.

No big contracts. No complicated packages. Just the right support so you can actually be present this summer. With the people who matter most.

Only 2 to 3 spots. Because I want to do this properly, not spread myself thin. (And because I want to enjoy the summer with my own family too.)

Interested? Drop a ☀️ in the comments or send me a message. Let's get you summer-ready.

28/05/2026

Every Friday I do something that takes me 15 minutes. And it's probably the most valuable 15 minutes of my entire week.

I call it my weekly review. Nothing fancy. No app. No complicated system. Just me, a cup of tea, and 5 questions.

Let me walk you through it.

I always start with: what did I actually get done this week? Not what I was busy with. What I finished. There's a big difference. Most weeks you'll realise you were busy all the time but completed less than you thought. That's not a failure. That's information.

Next: what didn't get done and why? Not to beat myself up. But to see the pattern. Was it because it wasn't a priority? Because something else took over? Or because I've been avoiding it? Be honest here. That's where the gold is.

Then: what surprised me this week? An unexpected client request. A task that took way longer than expected. Something that went smoother than planned. These surprises tell you where your systems are working and where they're not.

After that: what's the one thing that would make next week easier? Not ten things. One. Maybe it's prepping your client emails on Sunday evening. Maybe it's blocking two hours for deep work. Maybe it's finally setting up that email template you keep writing from scratch. One thing. That's enough.

And finally: what am I carrying that isn't mine to carry? This one is the game changer. Sometimes we spend an entire week on something that should have been someone else's responsibility. Or something that didn't need to happen at all. Let it go.

15 minutes. 5 questions. Every Friday.

It won't change your life overnight. But after a month of doing this, you'll start seeing exactly where your time goes and what needs to change.

Try it this Friday and let me know what you discover. Drop a ❤️ in the comments if you're going to give it a go tomorrow.

26/05/2026

"Myrhona, how come you have such a broad knowledge bank?"

Someone asked me this last week during a conversation and it caught me off guard. Not because I didn't know the answer. But because I'd never really thought about it. It just... is.

But it got me thinking.

When I started working after school, it was in the business travel industry. Started as a consultant, worked my way up to account manager. From there I moved to a tour operator specialising in custom trips to Canada. Through those jobs I learned about airlines, ticket constructions, camper rentals and so much more.

Then I switched completely and went into financial services. A world apart from anything I knew. After 9 years there, I was preparing and holding AGMs, drafting powers of attorney, board and shareholder resolutions. Managing and setting up complex banking systems, providing training and being team lead. (and that's probably not all)

After leaving corporate, I didn't stop learning. Not even close.

Through my clients and my own business, I learned what it takes to be an entrepreneur. Learned what coaches need to run their practice. Assisted with payroll ex*****on, HR basics & bookkeeping. And learned how to file for long-term care provisions under Dutch healthcare law.

And if all that wasn't enough, I started assisting on virtual live interactive courses with 50 to 300+ participants. First handling the stats. Then as a breakout room manager, presentation manager. And now I'm the right hand of the trainers as their online operations manager, managing their team. In that role I've also received training on coaching and expanded customer service experiences.

The crazy thing? I'm not even close to being done learning. I love it.

And that's exactly why I work with so many different types of businesses. Why I don't want to niche down. Every client teaches me something new. Every industry adds to what I can bring to the next.

And these are just the things I've picked up through work alone.

So to answer the question: how come I have such a broad knowledge bank?

Because I never stopped being curious.

What's the most unexpected skill your work has taught you? Tell me in the comments. I'm curious.

22/05/2026

Ja, je leest het goed. Dit is in het Nederlands. Speciale gelegenheid.

Want deze post is speciaal voor mijn mede vrouwelijke ondernemers in Almere en omgeving.

Ik merk dat ik online veel in contact kom met ondernemers over de hele wereld. Maar de vrouwen die hier om de hoek zitten? Die ken ik nauwelijks. En dat is eigenlijk best gek.

Dus ik gooi het erop.

Ik zoek vrouwelijke ondernemers in Almere en omstreken die zin hebben om af en toe online te sparren, ervaringen te delen, samen te denken of gewoon even te klagen over hoe het is om alles zelf te doen. Geen verkooppraatje. Geen dure masterminds. Gewoon contact.

Het maakt niet uit of je net bent gestart of al jaren bezig bent. Of je nu diensten levert, producten verkoopt of iets moois maakt en verkoopt. Iedere ondernemer is welkom! 💝

Een WhatsApp groep, een maandelijks online kopje koffie, online co-working, iets simpels.

Het enige wat je hoeft te doen is een 🙋🏼‍♀️ in de comments te droppen of mij een berichtje te sturen. Dan gaan we kijken wie er nog meer in de buurt zit.

En voor mijn internationale volgers: don't worry, next post will be English . This is just a little local moment. 😉

21/05/2026

Last night we had the final session of this Masterclass. Session 10 out of 10. And it's always bittersweet.

On one hand, I'm glad it's done. Because 10 sessions over the span of 3 months takes something out of you as the Online Program Manager. Especially when you're orchestrating a live, interactive course with over 300 participants. The preparations before each session. Team meetings every session week. Multiple discussions before, during and after each session.

And on the other hand, I'm sad because after 3 months it's over. During those sessions you get to be with so many participants. Hear their sharings, their struggles, and see them grow and transform right in front of you.

It's an absolute privilege to be part of the space that we create every session.

Now it's time for a break. A few weeks to recharge before we're back with a new 10 session Masterclass in August.

Can't wait to be with the participants and my team again.🌟

15/05/2026

Every business has a front and a back.

The front is what everyone sees. The brand. The content. The launches. The client wins. The growth. That's you. That's your face, your voice, your vision.

The back is everything that makes the front possible. The inbox that gets answered. The systems that run. The follow-ups that go out on time. The admin that doesn't pile up. The operations that hold it all together.

That's me.

I'm not the face of your business. I'm the drive behind it.

Most people will never know I'm there. Your clients won't see me. Your audience won't know my name. And that's exactly how it should be. Because when I do my job right, everything just works. And you get the credit.

That's my promise. Not to stand next to you in the spotlight. But to make sure the spotlight stays on because everything behind it runs.

I've been doing this for 18 years. Building the back so the front can shine. For coaches, creatives, consultants, and service providers who have outgrown doing it all themselves but haven't found the right person to trust with the rest.

That person is me.

I don't need recognition. I need your business to run like it should. So you can do what only you can do. Serve your clients. Create your work. Grow your thing.

Let me handle what's behind the curtain.

If that sounds like what you've been looking for, send me a DM. Let's talk.

14/05/2026

People ask me all the time: "So what exactly do you do?"

Fair question. Because it's not just one thing.
I support entrepreneurs in three ways, depending on what you need.

The basics: Virtual Assistant support
Your inbox, your calendar, your admin, your client communication. The stuff that eats your day before you even get to the real work. I take it off your plate. Emails get answered, appointments get scheduled, clients get taken care of. Simple, reliable, consistent.

The next level: Parallel Assistant
This is where I don't just do the work but think with you. I get to know your business, your clients, your way of working. I spot what's not running smoothly before it becomes a problem. I'm not waiting for instructions. I'm already two steps ahead. This is operational support that grows with you.

The systems side: Parallel Optimisation
Your tools should work for you, not against you. I set up and optimise your Dubsado so your client onboarding, invoicing, contracts, and follow-ups run on autopilot. No more doing manually what your system should be handling. One setup, endless time saved.

Some clients start with inbox management and grow into a full Parallel Assistant partnership. Others just need their Dubsado fixed. There's no wrong door.

The question is: which one do you need right now?
Drop a 1, 2, or 3 in the comments. I'm curious.

13/05/2026

It's May. Summer is right around the corner.

But you haven't made any plans yet or are dreading it.

Not because you don't want to, but because you don't think you can leave.

Maybe you tried last year. Came back after a week to an inbox that exploded and clients wondering where you went, even when you told them.

Or maybe you did go, but spent every evening after a lovely day out with your family behind your laptop. Checking emails. Replying to clients. Rescheduling appointments. Three hours later you close your laptop thinking... Is this even a holiday?

And then you decided: "I just can't go away anymore."

But what if you could?

What if between now and July, you had someone handling the things that keep you glued to your phone? Someone who answers your emails, responds to your clients, keeps your calendar in order, and makes sure nothing falls through the cracks while you're away.

Not with a quick "I'll keep an eye on it." Actually managing it. So your clients feel taken care of, your inbox stays clean, and your business keeps running.

No Sunday scaries about what you're coming home to. No sneaking in "just a quick check" at the pool. No three-hour laptop sessions after dinner.

Just a holiday. A real one.

Whether you need someone to manage your inbox, handle your customer service, keep your admin running, or all of the above, the time to start is now. July is 8 weeks away. That's enough time to get someone up to speed.

That someone could be me.

Have you actually managed to fully disconnect on holiday? Or does this sound painfully familiar? Tell me in the comments or give me a 🙋🏼‍♀️.

Picture: .co

05/05/2026

Some weekends and an evening almost every week, I disappear.

My phone goes quiet. My inbox waits. My kids come visit me with good and drinks in my office.

All because a few times a year, I volunteer at personal development events. Three full days during those weekends and an evening every week. Managing operations, running breakout rooms for dozens of participants, handling tech, making sure every session starts on time and supporting the trainers with whatever they need to lead succesfully. And in between, I spend my evenings helping to prepare and coordinate each event.

Nobody asks me to do this. Nobody pays me for it. I do it because it's where two things I love come together: operations and people.

It's the same work I do at Nova Efficiency. Just in a completely different setting. And that's exactly why I love it. Because it proves something I believe deeply: good operations aren't about business. They're about people. About creating space for something meaningful to happen without distractions.

When the tech works, nobody thinks about the tech. When the rooms are ready, nobody wonders who set them up. When the timing is perfect, nobody notices the person watching the clock.

That's me. Watching the clock. And loving every second of it.

The facilitators get to focus on their participants. The participants get to focus on themselves. And I get to help create the space where that can happen.

It's the same thing I want for my clients. You focus on what matters. I handle the rest.

If that's the kind of support you've been looking for in your business, you know where to find me.

04/05/2026

"Myrhona, how do you know what we need?"

Honestly? I look at what's already there. And more importantly, what isn't.

Last month a client asked me to help set up their client onboarding. They expected me to come in with a template. I didn't.

Instead, I started asking questions. What happens when someone says yes? Who sends what? Where does the information go? What does the client see and hear in that first week?

And then I just listened.

Because here's the thing. Every business is different. What works for a coach with 5 high-ticket clients looks nothing like what works for a designer juggling 20 projects. There is no one-size-fits-all system. Anyone who tells you otherwise is selling you a template, not a solution.

What I do is follow the trail. I look at how things move through your business right now. Where do you lose time? Where does a client wait too long? Where are you sending the same email for the third time this month? Where do things get stuck because there's no clear next step?

That's where the system needs to be built. Not from a template. From your reality.

Sometimes the fix is simple. A single welcome message that covers everything instead of 12 back-and-forth emails. Sometimes it's bigger. A complete flow from first contact to first deliverable that runs without you thinking about it.

But it always starts the same way. I look. I listen. I ask the questions you haven't thought to ask yourself. And then I build something that fits.

That's not something you learn from a course. That's 18+years of looking at businesses and seeing what's missing.

Curious what I'd see in yours? Send me a DM.

Nova Efficiency

29/05/2026

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