19/10/2026
FIND YOUR WORDS, FIND YOUR WAY
At our weekly True North Inner Circle, we have real conversations about how to lead from who you are - without drifting due to pressure.
As weโve grown, our ambition to create an extraordinary impact has grown with us. Right now, weโre defining our โINNER CIRCLE WAYโ: why we exist and what weโd like to achieve.
In our last Circle, we found something simple and powerful:
The words we use shape where we go.
When a team shares a language, they see the same thing, and momentum follows.
Without one, people fill the gaps with their own meaning, and thatโs where things DRIFT.
โStrategyโ is a good example. Everyone uses it, and everyone means something different.
Think of a time the words you used, or the words you were missing, showed you where your team or business really stood.
Share it below:
โ The word or language
โ What it revealed
โ What shifted once you named it.
Find your words. Find your wayโฆ
