24/07/2021
WHY IS CUSTOMER SERVICE IMPORTANT?
Definition: The assistance and advice provided by a company to those people who buy or use its products or services.
Customer service is often at the heart of a business which aims to provide an exceptional service that leaves the customer feeling valued and respected. Although providing an excellent service can involve extra resource, time and money, when you get it right it will enable you to stand out from your competition, maintain a positive reputation among future customers and encourage existing customers to purchase from your business again.
Customer service is important as it will help your business or organization to:
1. Increase customer loyalty.
2. Increase the amount of money each customer spends with your business.
3.Increase how often a customer buys from you.
4.Generate positive word-of-mouth about your business.
Remember, it is six times more expensive to acquire a new customer than to retain an existing customer!!
Prioritize customer service!
