30/07/2026
Checking revenue every week tells you almost nothing you can act on that week.
It's the number that moves last. By the time it dips, the cause has been living in your operations for a quarter. A slower onboarding here, a few missed deadlines there, a team that quietly started routing every decision back to you.
The founders who catch problems early aren't watching the bank account more closely. They're watching a different set of numbers, and most take five minutes a week to pull.
I broke down the six I start with in the slides.
If you had to guess, which one would look worst in your business right now?