Imran Skills

13/01/2025

Google Pay is set to launch in Pakistan by March 2025, marking a significant step in the country's digital payment growth.

The service will allow users to link their bank-issued debit and credit cards to Google Pay via the Google Wallet app, enabling seamless contactless payments.

Collaborations with Visa, Mastercard, and local banks will facilitate the rollout. Initially, basic contactless payments will be available, with further features like loyalty cards and transport passes coming later.

This launch is expected to boost Pakistan’s digital payment sector, already growing rapidly with increasing electronic transactions.

24/12/2023

04/10/2023

Amazon has announced an incentive program for new Amazon sellers.

Through New Seller Incentives, new sellers on Amazon’s professional selling plan can qualify for a suite of benefits designed to help them launch and grow on Amazon.

1. For new sellers who are identified as brand owners with Amazon Brand Registry, benefits include the following:
A 5% bonus on up to $1 million in eligible branded sales (up to $50,000 in bonus value) or for one year after eligibility is determined, whichever comes first.
$200 in credits for Amazon Vine. Vine invites the most trusted reviewers in the Amazon store to post opinions about new products to help their fellow customers make informed buying decisions. Participating sellers can provide free units of their products to these reviewers.

2. For new sellers who use Fulfillment by Amazon (FBA), benefits include:
$100 in credits in inventory shipping fees for using the Amazon Partnered Carrier program or $200 in credits in fulfilment fees for using Amazon Global Logistics.
Automatic enrollment in FBA New Selection, which provides free monthly storage, liquidations, and return processing for your eligible new-to-FBA ASINs.

3. For new sellers who use Sponsored Products, benefits include the following:
$50 in promotional clicks for using Sponsored Products. Help customers find your products by quickly creating ads that appear in related search results and product pages.

4. For new sellers who use Amazon coupons, benefits include the following:
$50 in coupon credits. Coupons help you create compelling promotions for your customers in the Amazon store.

Eligibility: This program is only for sellers who list their first buyable ASIN on or after March 1, 2023.

The New Seller Incentives program is available in the following countries:
US, UK, Germany, France, Italy, Spain, and Japan.

Happy selling.

19/09/2023

Best strategy for Amazon PPC.

Let's discuss one of the best strategies for "how can we lower our ad spending gradually with optimum sales?"

Before starting ad campaigns, budget is the main factor that we plan for different campaigns with the most suitable strategy.

1. Spend 70-80% of the PPC budget on keyword targeting because keyword targeting is the only key to improving ranking.
2. Use the remaining budget on product targeting.
3. If product targeting gives good results, then increase the budget according to sales.
4. Once your ranking improves and your product secures a position in Top-10 on a keyword, your organic orders increase than PPC orders and your both rankings (Organic & PPC) are at 1st page.
5. At this stage you can change your PPC ranking position from the top of the search to the rest of the page or 2nd page to grab buyers with low PPC budget.
6. Finally you will get more organic orders because of your organic ranking on 1st page one of the top 10 positions and fewer PPC orders from the rest of 1st page or other pages, which will lower your PPC budget but maintain your organic ranking.

It might not be suitable for all scenarios, but it's definitely best in most cases.

Please share your opinion in the comment box.

11/09/2023

Very very sad news coming for those with UK LTD with foreign owners. Amazon starting to roll out VAT 20 collection and remittence and in fact will start holding funds of accounts and will start collecting due VAT since Jan 2021.

This is going to be extremely frustrating for everyone. They just started so we don't know who is going to be impacted, in what sequence, in what format and what are the solutions around it. For now, it is a wait and watch for few weeks.

Sunny Ali

Copied.

09/06/2023

Pinterest is now partner of Amazon to run third-party ads & drive traffic to Amazon accounts and products.

Today we’re announcing that we’re opening up third-party ad demand on Pinterest. As user engagement with shoppable content on Pinterest continues to grow, we’re pleased to have selected Amazon as our first partner for third-party ads. The partnership with Amazon will bring more brands and rele...

03/06/2023

Power of PPC with right strategy...
Sale increased 165% as compared to last month sales.

22/05/2023

Warning Alert:
📣📣📣

Do not create French LLC, Do not create UK LTD and Do not create US LLC when you are living in Pakistan. This is going to end up in failed verifications and re-verifications later. I suggest you to just create individual US seller account on your individual Pakistani ID, Utility bills and profile. For UK, just partner up with someone on 3070. Do not try to save VAT on UK LTD. These verifications and re-verifications going to kill your account in future, you will lose all your money, investment and time. This is sad reality. US accounts are stable but UK ones are highly risky now if you are in your UK LTD as a Pakistani citizen with Pakistani ID and details. Avoid it as much as you can.

Sunny Ali

copied.

17/05/2023

How my right PPC strategy crossed my client sales of last month 💰 📊 in just 15 days....

PPC is all about playing with keywords on the right strategy. It is a time taking process that boosts your sales with time. So what you need for PPC is Right Strategy and Patience.

Some Tips & Tricks:
✨ Complete your proper keyword research for PPC campaigns.
✨ Take start with Long-tail keywords, as their bid rate will be low.
✨ Keyword testing is most important, so test your keyword with different strategies and match types if it doesn't work with one.
✨ Always start with the low bid for testing the keyword.
✨ Increase the visibility of your product in different placements by setting a percentage instead of increasing the overall bid rate first, if it does not work, then increase the bid.
✨ Optimize your PPC campaigns consistently, to get accurate results.