07/06/2023
Tip of the day!
What are Amazon Gated Categories?
Amazon sellers need to be aware of which categories they can sell in, and also which brands to avoid. Selling gated or restricted products on Amazon can result in your Seller Account Suspension either temporarily or permanently.
Types of Amazon Gatings & Restrictions:
There are three different types of gating and restrictions on Amazon
1: Amazon Gated Categories
2: Gated Brands
3: Restricted Products
What Are Amazon Gated Categories?
With certain ‘gated’ categories, you need permission from Amazon to list your products. These include Jewelry, Dietary Supplements, Grocery, and Watches. Some categories are easier than others to get approval from Amazon.
To get approval to sell in Amazon gated categories may require legit invoices from authorized wholesalers demonstrating the purchase of a minimum number of units.
Some categories can be Auto-ungated, meaning no extra documents are required, and you can sell instantly. This will depend on how old your Amazon seller account is and which categories you are already approved for.
Amazon Gated Categories List 2023
• Collectible Coins
• Personal Safety and Household products
• Fine Art
• Holiday Selling Requirements in Toys & Games
• Jewelry
• Join Amazon Subscription Boxes
• Made in Italy
• Music & DVD
• Requirements for selling Automotive & Power Sports products
• Services
• Sports Collectibles
• Streaming Media Players
• Video, DVD, & Blu-ray
• Watches
Amazon Gated Brands
Larger brands are increasingly getting their products Gated to protect against counterfeits and devaluing of their brand. To get these products ungated, it is a similar process to category ungating.
Amazon Restricted Categories that Require Approval
The restricted categories that may require you to get approval from Amazon include:
• Alcohol
• Animals & Animal-Related Products
• Art – Fine Art/ Home Decor
• Automotive and Power Sports
• Composite Wood Products
• Cosmetics & Skin/Hair Care
• CPAP Cleaning and Disinfecting Devices
• Currency, Coins, Cash Equivalents, and Gift Cards
• Dietary Supplements
• Drugs & drug paraphernalia
• Electronics
• Explosives, weapons, and related items
• Export Controls
• Food & Beverage
• Gambling & Lottery
• Hazardous and prohibited items
• Human Parts & Burial Artifacts
• Jewelry & Precious Gems
• Laser products
• Lighting
• Lock Picking & Theft Devices
• Medical devices and accessories
• Offensive and Controversial Materials
• Other restricted products
• Pesticides and pesticide devices
• Plant and Seed Products
• Postage meters and stamps
• Recalled products
• Recycling electronics
• Refrigerants: Ozone-Depleting Substances and Substitutes
• Strike anywhere matches
• Subscriptions and Periodicals
• Surveillance Equipment
• To***co & To***co-Related Products
• Warranties, Service Plans, Contracts, and Guarantees
• Upholstered Furniture, Bedding, & Other Quilted Products
Amazon usually adds stricter rules to categories that contain potentially harmful products, or products that are more likely to be counterfeit or fake.
Note: Categories, or brands, that need ungating can change over time and can also depend on how old your seller account is. The categories you are already approved for can also affect which are now gated – so keep checking regularly.
Regards,
Shahid Syed
Amazon Seller Account & Product Management Professional & Trainer