03/08/2026
In her latest article for IQads, Andreea Gheorghiu, Managing Director & Partner at Beans United, shares key insights from working with B2B companies on Revenue Growth, Marketing-Sales Alignment, and HubSpot CRM.
The article explores:
• Why lead generation and lead qualification must go hand in hand
• What makes a pipeline truly predictable
• Why CRM and AI are powerful enablers but never a substitute for a well-designed commercial process
If you're looking to build a more predictable revenue engine, we hope you'll find it valuable.
Read the full article: 🔗 https://hubs.ly/Q04r8bDj0
Dacă ar fi să aleg două afirmații pe care le aud cel mai des în discuțiile cu CEO, directori de marketing și directori comerciali, acestea ar fi: „Generăm...