Matrix Consulting

Matrix Consulting Singapore Registered Consulting Firm providing Pricing Strategy and Revenue Management solutions Demonstrated record of exceeding Market Share, Share of Wallet.

Accomplished Senior Commercial Sales and Go-To-Market professional with 20 years’ APAC experience in B2B and B2C within Semiconductors, IT, FMCG , Fintech and Commodities industries. Proven track record of improving profitability, turning around under performing units and driving increased revenue through improved Customer Centricity. Worked in Singapore, China, Malaysia and India. Headed cultural

ly diverse teams across APAC. Career Highlights:
• Owned P&L size of USD $4 Billion driving profitable revenue growth through B2B/B2C & E-commerce GTM
• Headed APAC Go-To-Market Strategy and E-Commerce complex projects by appropriate ex*****on of Business Development, Key Account Strategy, Sales, Business Strategy, Business Planning and Product Marketing plans by keeping Customer as the centre of Universe, thus driving Customer centricity at all times.
• Developed and Executed End Customer, Distribution and Channel Partner Strategies, driving ex*****on towards an increased share of wallet and improved profitability.
• Proven Change Management, Capability and Sales Operations Transformation Expert - Extensive experience in building processes, guidelines and frameworks from scratch. Implemented Pricing technology, CRM Tools and Business – Sales Intelligence Analytics to drive improved Sales productivity and effectiveness

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Singapore

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