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ZeroMils Empowering Companies, Nonprofits & Communities to Build Cultures That Uplift Veterans.

EPISODE 3: FRANCHISING IS MORE THAN FAST FOODWhen many people hear “franchise,” they picture restaurants. The industry i...
10/08/2026

EPISODE 3: FRANCHISING IS MORE THAN FAST FOOD

When many people hear “franchise,” they picture restaurants. The industry is much broader: home services, business-to-business services, senior care, education, staffing, restoration, trades, retail, health, and more.

Do not choose a franchise only because you recognize it as a customer. Evaluate demand, economics, the owner’s role, staffing requirements, resilience, and fit with the life you want to build.

The best-known brand is not automatically the best business for you.

Straight answers. No hype.

10/06/2026

You don’t have to be the technician to own and lead the business. Building the team, leading people, and running the operation are important parts of ownership.

Licensing and qualification requirements vary by business and location.

Want to explore business ownership? Inmail me

Education first. Straight answers. No hype.

10/02/2026

Thinking about franchise ownership?

This is what I want Veterans and military spouses to understand before they make a decision: know what you are buying, understand the model, ask the hard questions, and make sure ownership actually fits your goals.

Education first. Straight answers. No hype.

TODAY AT 12:30 PM ETBET ON YOURSELF: 4 PATHS TO BUSINESS OWNERSHIPTransition does not only happen when you leave the mil...
10/01/2026

TODAY AT 12:30 PM ET

BET ON YOURSELF: 4 PATHS TO BUSINESS OWNERSHIP

Transition does not only happen when you leave the military. You may be underemployed, changing careers, or simply ready to bet on yourself.

We’re breaking down four paths to business ownership and talking about home-service franchising, what 100% ownership really means, and why you do NOT have to be the technician to own and lead the business.

Education first. Straight answers. No hype.

Join the LinkedIn event here:
https://www.linkedin.com/posts/tommyjones1_veterans-militaryspouses-businessownership-ugcPost-7511420459578634241-mGHa/

EPISODE 2: WHAT ARE YOU ACTUALLY BUYING?A franchise is more than a logo and a name. You are buying the right to operate ...
10/01/2026

EPISODE 2: WHAT ARE YOU ACTUALLY BUYING?

A franchise is more than a logo and a name. You are buying the right to operate within a system: brand standards, training, support, technology, vendors, marketing resources, and an operating playbook.

The important question is whether that system is strong enough—and useful enough—to justify the investment.

Before you buy, understand exactly what is included, what is not, and what you will still need to build yourself.

Straight answers. No hype.

EPISODE 1: WHY VETERANS MAKE STRONG FRANCHISE OWNERSVeterans are often told they are a natural fit for franchising. But ...
09/24/2026

EPISODE 1: WHY VETERANS MAKE STRONG FRANCHISE OWNERS

Veterans are often told they are a natural fit for franchising. But why?

It is not just discipline. It is the ability to follow a system, lead people, adapt under pressure, and execute without perfect information. Those skills matter—but they do not guarantee success. The right business, support model, capital, and expectations still matter.

THE FRANCHISE SITREP breaks down where military experience creates an advantage—and where owners still need to learn.

Straight answers. No hype.

I’m launching something new: THE FRANCHISE SITREP.Too many conversations about franchising begin with a brand or a sales...
09/17/2026

I’m launching something new: THE FRANCHISE SITREP.

Too many conversations about franchising begin with a brand or a sales pitch. This one will begin with education.

THE FRANCHISE SITREP will provide Veterans and military spouses with clear, practical information about business ownership—what you’re actually buying, what royalties pay for, how to evaluate an FDD, financing options, warning signs, risk, and what ownership really requires.

The goal isn’t to convince anyone to buy a franchise. It’s to help people ask better questions and make an informed decision—even when the right decision is not to move forward.

Weekly briefings. Straight answers. No hype.

Happy Thriving Thursday! We are just 5 weeks away from our 3rd Annual Military Thriving Change Forum at Georgetown Univ...
05/07/2026

Happy Thriving Thursday!

We are just 5 weeks away from our 3rd Annual Military Thriving Change Forum at Georgetown University, and it is shaping up to be the best one ever!

We've lined up some extraordinary thought and action leaders from across the public, private, and nonprofit sectors to share their insights and what they are doing to build cultures and communities that go beyond friendly and measure what matters. They include: Dr. Mark David Milliron , President of National University; Mike Davis, CEO of Neighborly®; and Matthew Haller, President and CEO of the International Franchise Association

Since our last email 3 weeks ago, we also hosted our first Regional Change Forum in Dallas, where we worked with dozens of key stakeholders to map the start of a Military Thriving community blueprint for the DFW area.

You will see that blueprint firsthand at Georgetown, and hear the progress we've made to advance Military Thriving communities in 5 other regions of the country. More importantly you will leave Georgetown with tthe opportunity to turn those lessons learned into best practices in the cities and states where you live, work, and serve.

Join us on June 10th in our nation's capital and be part of change. Our focus this year is two-fold:

1) Empower veterans and military spouses as students, employees, and entrepreneurs, and as catalysts for economic growth, change, and impact at the local level.

2) Create a collaborative environment where community leaders from across the country share best practices, aligned with their commitment to become the first Military Thriving regions in the nation.

Register today to secure your seat at the table! We are limited to 150 participants for both the evening reception on June 9th and the Change Forum on June 10th.

Thanks to our presenting sponsor, National University, and longstanding partners and sponsors: Neighborly, Wells Fargo, CVS Health, Vehicles For Veterans , Orion Talent - Hirepurpose, and Amazon.com this year's Change Forum there is NO registration fee for all participants. See you on June 10th!

Be a catalyst for change. Register & book your stay and join us:

https://www.zeromils.com/events/3rd-annual-change-forum/
https://book.passkey.com/event/51240726/owner/5184/home

Military Appreciation Month is no different than any other month for ZeroMils and the partners we work with. We believe ...
05/01/2026

Military Appreciation Month is no different than any other month for ZeroMils and the partners we work with. We believe that the shift from military friendly to Military Thriving is about more than saying "thank you." Appreciation translates to understanding, taking care of your people and committing to measuring impact.

Transition from service to civilian life isn’t about entitlement and barely “getting by”. It’s an opportunity to continuously transform ourselves and become empowered to thrive as students, employees, small business owners, and civic assets.

True appreciation means building systems and cultures where veterans and military families are valued for their unique leadership, intangible workplace and community contributions, resilience, and strategic and operational brilliance.

To move the needle, our focus during Military Appreciation Month is on three things:

🔸Shifting the narrative from helping meet the needs of Veterans and their families, to empowering them to lead and help meet societal needs.

🔹Bridging the gap between the military community and cultures that are not designed to realize their strengths.

🔸Telling our collective stories in ways that build understanding and empathy rather than illicit sympathy and pity. Because that’s not appreciation; it’s charity.

Our goal: to go beyond cultures that are "friendly" and create environments that are Military Thriving. Join our movement.

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201 N. Union Street
Alexandria, VA
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