Josh Hughes

Josh Hughes Athens, GA boy helping business owners grow using A.I. chatbots and automation. Message me for a free trial of our A.I. appointment generating software.

09/23/2024

Bottom-up marketing 🍑

06/21/2023

Let me know if you can relate 😉

07/12/2022

3 ninja marketing tips for Athens businesses..

Athens biz friends, the most critical piece of marketing for any business is your offer. But when I say “offer”, I don’t...
07/11/2022

Athens biz friends, the most critical piece of marketing for any business is your offer.

But when I say “offer”, I don’t mean “what are your services?”.

I mean what is on your hook? Why should someone click on your ad or respond to your post right now as opposed to “someday/maybe”?

Too many biz owners get stuck here because they can’t come up with a powerful offer, or they aren’t sure what will work.

The beauty is that you don’t have to reinvent the wheel. Ask yourself “what offers/promotions are people responding to in my industry?”

The data is out there if you just think about where to look.

Here’s a semi-related picture of me with a fish. Blessings 🙏

Running a business in Athens? Most marketing tactics you try will fail, BUT it supposed to be that way!There are maybe 2...
07/11/2022

Running a business in Athens? Most marketing tactics you try will fail, BUT it supposed to be that way!

There are maybe 2 or 3 correct answers for you and your business right now (out of hundreds of options!).

The only way to find the right answer is to test and learn.

Test. Track. Adjust. Repeat.

Sharing this for my Athens business friends..Most businesses fail with their marketing before they even start...This is ...
07/11/2022

Sharing this for my Athens business friends..

Most businesses fail with their marketing before they even start...

This is because usually they approach any new marketing tactic with a "let's try this and see what happens" approach with no clear way to collect data feedback on what worked and what didn't.

One ad targeting one audience sending to one website page...

One direct mail piece launched out into the wind...

Did it work? "Maybe, not sure."

Which part worked? "Can't tell."

Marketing really is basic scientific method type stuff. Hypothesis, experiment, collect data, adjust, repeat.

You need to test multiple different variables, track each one individually to see whether it worked, then do more of what worked and less of what didn't.

This is hard to do because honestly, it can be pretty boring. I'm talking meticulous spreadsheet type boring.

But the boring stuff is where you learn the big and exciting insights that could change your business.

Slow down. Get methodical. Embrace the boring parts.

Test. Learn. Adjust. Repeat. Grow.

Athens business owners! There are 3 questions that you need a "yes" to if you are trying to market yourself or your prod...
07/11/2022

Athens business owners!

There are 3 questions that you need a "yes" to if you are trying to market yourself or your product.

1. Do I have a real solution to the customer's problem?

2. Can I consistently and cost-effectively gain an audience with potential customers?

3. Is my offer either unique enough, or demonstrably the best offer out there for them?

Without a "yes" to ALL 3 of these questions, marketing yourself will be a tough uphill battle.

Address

Athens, GA

Telephone

+18335320123

Website

https://www.facebook.com/josh.hughes.5011

Alerts

Be the first to know and let us send you an email when Josh Hughes posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Josh Hughes:

Shortcuts

Share

Category