The American School of Protocol

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The American School of Protocol Our etiquette certification courses equip adults to teach children or business professionals proper protocol. Contact us today!
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Our goal is to strengthen confidence, communication, and presence. We are based in Atlanta, GA and are available online. The American School of Protocol® provides etiquette, social skills, and character education curriculum to children and adults of all ages. We offer Etiquette Certification Programs for entrepreneurs and Business Protocol Seminars. Our extensive line of educational products is designed to enhance the experience of learning by teaching social and life skills to children and adults. Personal Best Inc.® our parent company, was established in 1980 by President and Founder, Peggy Newfield, as an etiquette and social skills company. Peggy Newfield is one of the foremost etiquette consultants in the United States. She has provided effective training seminars on Corporate Communications, Strategic Self-Presentation, and Business Protocol for clients, both nationally and internationally. In 2002, The American School of Protocol® was launched in response to the demand for highly qualified Certified Etiquette Consultants. The American School of Protocol’s® Etiquette Certification Training fully prepares an individual to operate a business and to teach children or adults in their preferred class setting. During our five-day hands-on training, participants receive a complete and comprehensive program with ample background, training, and materials. Graduates of our Etiquette Certification Training Program return home with every detail of their consulting business outlined so they can immediately take action, set-up their business, and begin teaching. Today, The American School of Protocol® has more than 700 graduates worldwide and is the leader for Certification Training in the Etiquette Industry. Graduates of The American School of Protocol’s® Etiquette Certification are utilizing our educational curriculum and products to make a difference in the lives of others in their communities and throughout the world. We know that these life skills have been proven to increase productivity at school, at home, and in the workplace. By filling the void where etiquette training should be, we hope to decrease the epidemic of inconsiderate discourtesy and bullying.

10/10/2026

Introductions are such a vital part of children's etiquette because they form the core foundation of social skills. If you can nail these introductions, you can get far in any situation.
Next time you're at a corporate event or a formal gathering, try using this etiquette skill!

10/07/2026

10/03/2026

If you're left-handed, you might be confused on how to practice dining etiquette when everyone else is doing something different! In the United States, many people are left-handed, and there are accommodations that can be made to make your table setting catered to you!

If you want to join ASP for our etiquette certification program, visit the link in our big and fill out the contact form 😊

09/30/2026

Not everyone knows workplace etiquette: sometimes, people cross boundaries and make situations uncomfortable. Dealing with inappropriate or personal workplace conversations with etiquette can avoid giving away anything while dealing with the problem.

The number one priority is keeping yourself safe! Let someone know that you trust if someone is making you uncomfortable in the workplace.

09/22/2026

Don’t like something served on the table? Using proper dining etiquette, you can hide your distaste with grace.

Good table manners involves not only eating, but choosing not to eat. Watch Peggy Newfield as she teaches a children’s etiquette class.

If you want to teach etiquette yourself, visit our website and fill out the contact form (link in bio 👀)!

09/15/2026

Picture this: you’re sitting and waiting at a bar, and you don’t know the proper etiquette for your glass once you’re called for your table. You don’t want to be caught with bad table manners, so what should you do?

Here, Peggy Newfield will teach you the exact dining protocol for bar drinks (especially in fine dining establishments).

09/14/2026

Have you heard this job search story before?

Etiquette is more important to the job hunt than you may think, and that includes the smallest details of dining protocol.

What do you think about this story? Tell us below 👇

09/10/2026

Did you know this bit of introduction etiquette? 🗣️

In teaching children’s etiquette, we want to make sure that proper introductions are addressed. Basic manners can go a long way for children to make lasting impressions.

You can become certified to teach etiquette with ASP by clicking the link in our bio!

Address

Atlanta, GA

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm

Telephone

+14042522245

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