The American School of Protocol

The American School of Protocol Our award-winning certification courses equip adults to teach children or business professionals etiquette. Contact us to learn more!
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Our goal is to strengthen confidence, communication, and presence. We are based in Atlanta, GA and are available online. The American School of Protocol® provides etiquette, social skills, and character education curriculum to children and adults of all ages. We offer Etiquette Certification Programs for entrepreneurs and Business Protocol Seminars. Our extensive line of educational products is de

signed to enhance the experience of learning by teaching social and life skills to children and adults. Personal Best Inc.® our parent company, was established in 1980 by President and Founder, Peggy Newfield, as an etiquette and social skills company. Peggy Newfield is one of the foremost etiquette consultants in the United States. She has provided effective training seminars on Corporate Communications, Strategic Self-Presentation, and Business Protocol for clients, both nationally and internationally. In 2002, The American School of Protocol® was launched in response to the demand for highly qualified Certified Etiquette Consultants. The American School of Protocol’s® Etiquette Certification Training fully prepares an individual to operate a business and to teach children or adults in their preferred class setting. During our five-day hands-on training, participants receive a complete and comprehensive program with ample background, training, and materials. Graduates of our Etiquette Certification Training Program return home with every detail of their consulting business outlined so they can immediately take action, set-up their business, and begin teaching. Today, The American School of Protocol® has more than 700 graduates worldwide and is the leader for Certification Training in the Etiquette Industry. Graduates of The American School of Protocol’s® Etiquette Certification are utilizing our educational curriculum and products to make a difference in the lives of others in their communities and throughout the world. We know that these life skills have been proven to increase productivity at school, at home, and in the workplace. By filling the void where etiquette training should be, we hope to decrease the epidemic of inconsiderate discourtesy and bullying.

09/03/2026

🍴 In fine dining establishments, the silverware tells the story. Here’s how you can tell which course comes next!

Join us for certification by clicking the link in our bio and filling out the contact sheet ✨

08/26/2026

Where should you put your coffee spoon?

It can be confusing to figure out, but there are a few right options! Watch and see Peggy Newfield’s valuable insights about coffee spoon.

08/20/2026

When should you use a gift card? Should you use it in a group? We’re here to answer that for you!

Join us for etiquette certification by clicking the link in our bio and filling out the contact form 😉

08/13/2026

Dress is one of the most important parts of your self-presentation? Have you been color-matching your accessories 🤔

Join us for etiquette certification by clicking the link in our bio!

08/11/2026

😝 Have you ever found something crazy in your food?

Join us and become certified in etiquette. Visit the link in our bio to learn more 👀

When you're etiquette certified with ASP, you're certified for life ✨With unmatched etiquette expertise from Peggy Newfi...
08/07/2026

When you're etiquette certified with ASP, you're certified for life ✨

With unmatched etiquette expertise from Peggy Newfield, in-depth etiquette manuals that detail topics from socialization to dining, and continuous support post-graduation, our programs are designed to fully prepare you with the tools you need.

Visit our website or contact us today!

📱Phone: (404) 252-2245
📧Email: [email protected]

07/30/2026

Let’s say it again: leave the napkin out of the chair! 🫢

07/23/2026

Here’s a throwback — the last day of class for these three year olds allowed them to demonstrate the great dining skills taught to them by Peggy Newfield!

07/20/2026

🍽️ Did you know these tips about napkins?

Want to join us for certification? Visit our website by clicking the link in our bio!

07/16/2026

😊 Here’s a treat - this is the first day of class for a group of 3-year-old students. Watch how quickly they pick up the etiquette!

Address

Atlanta, GA

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm

Telephone

+14042522245

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