BouncePath Marketing

Call Website Contact the business

BouncePath Marketing Commercial real estate junkies who are passionate, strategic, enthusiastic ambassadors of your story

AI is changing how we approach retail real estate, but human judgment still matters.Today at ICSC Southeast in Atlanta, ...
10/20/2026

AI is changing how we approach retail real estate, but human judgment still matters.

Today at ICSC Southeast in Atlanta, Josh Wulz, Breck DeHart, Nicole Larson and Logan J. Paquin shared practical ways AI is adding tangible value, from trade area analysis and site selection to streamlining everyday work.

One key takeaway: AI isn’t replacing people. It’s expanding what they can accomplish. With reliable data and the right tools, retail real estate professionals can spend less time on analysis and more time applying their expertise, understanding consumer behavior and making informed decisions.

There’s something special about a partnership that keeps showing up, year after year. BouncePath has worked with  for 3 ...
10/19/2026

There’s something special about a partnership that keeps showing up, year after year. BouncePath has worked with for 3 years to bring its booths to life, and we’re back at it again for ICSC Southeast this week.

With roots in Atlanta dating back to 1918, Selig’s portfolio spans retail, industrial and office properties across the Southeast. Today, Selig develops, leases and manages more than 250 properties throughout Metro Atlanta, including and The Block. Want to join the buzz at these and other properties around the Southeast? Visit the Selig team at Booth #405 on Oct 20.

https://www.icsc.com/attend-and-learn/events/details/southeast-2026

October is the perfect time to feature Rusty as our Pet of the Month! His favorite way to spend a fall day? Snuggled up ...
10/16/2026

October is the perfect time to feature Rusty as our Pet of the Month! His favorite way to spend a fall day? Snuggled up in a blanket on the couch with his mom or human brother for a cozy afternoon nap (and if you get up, he'll howl until you come back).

Rusty has been part of Gina's family for 15 years, earning his place as their beloved little old man. When he’s not snoozing, he enjoys playing with his toys, even if picking them up isn’t exactly his strong suit. And while his body may be slowing down a bit, his appetite certainly isn't! Those big brown eyes make it really hard to say no when he begs for another meal or an extra treat.

Gina says she loves having Rusty as her co-worker, even if he’s not exactly the most productive employee. He spends much of his day lounging in his cozy office bed, watching for birds and squirrels outside the window. Maybe his real job is to remind us to slow down and appreciate life’s little blessings. He's very good at it!

Retail is changing, but the bigger story may be how the pieces are coming together. A recent article in Rebusiness Onlin...
10/14/2026

Retail is changing, but the bigger story may be how the pieces are coming together. A recent article in Rebusiness Online highlights three shifts shaping today’s shopping centers:

• Online and offline are working together. Stores are serving as pickup points, showrooms and fulfillment hubs while giving customers something a screen can’t.

• Retail is crossing generations. Gen Z and Baby Boomers may shop differently, but both value places that are accessible, comfortable, social and worth getting out of the house for.

• Food & beverage and experiences are driving visits. Restaurants, entertainment and outdoor spaces are giving customers more reasons to visit, stay longer and return.

The result is a broader definition of what a shopping center can be. It’s not just where people purchase necessities. It’s where they gather, experience brands, meet friends, grab a meal and spend time.

Woodstock Mill District taking shape with the announcement of the initial tenant line-up.  Connolly has signed several n...
10/12/2026

Woodstock Mill District taking shape with the announcement of the initial tenant line-up.

Connolly has signed several new restaurants that will be ready to open 2027. Check-out Woodstock's newest gems -- locally owned coffee shop Sydel’s Coffee, Super Chix Chicken & Custard and Three Dollar Cafe. Tin Drum Asian Kitchen will also add to line-up once the redevelopment is complete at the adjacent center.

Read more in Atlanta Business Chronicle: https://www.bizjournals.com/atlanta/news/2026/09/22/connolly-woodstock-project-updates.html

As we celebrate 25 years of BouncePath, let's also raise a glass to honor these ladies (among many others) who paved the...
10/09/2026

As we celebrate 25 years of BouncePath, let's also raise a glass to honor these ladies (among many others) who paved the way and set the standard for women in commercial real estate:

Karen Dick
Margaret Stagmeier
Ray Uttenhove
Kay Younglove
Robin Godwin

Shout out to Atlanta Commercial Board - ACBR for hosting this event!

 is developing a retail center on 42.5 acres at a key E. Tennessee gateway that connects Gallatin, Hendersonville and th...
10/07/2026

is developing a retail center on 42.5 acres at a key E. Tennessee gateway that connects Gallatin, Hendersonville and the greater Nashville region.

The Crossroads at Gallatin will bring together shops, larger-format retailers, restaurants, health and wellness providers and services, creating a new destination for this fast-growing community. Surrounded by one of Sumner County’s most active residential growth corridors, the site sits within a 10-minute drive of thousands of planned new homes. GBT is already in advanced discussions with leading retailers and expects The Crossroads of Gallatin to become the largest new shopping destination built in the Nashville area since 2015.

After more than a decade as GBT’s PR partner, we’ve seen the impact of their approach in communities across the Southeast. They don’t just develop properties. They create places that add value to the communities they serve and strengthen the properties they touch.

: https://chainstoreage.com/gbt-realty-plans-nashvilles-largest-new-retail-development-over-decade

Throwback Thursday… a memory from Gina … In 2002, Tonya Creekmore invited me to a   Gala/silent auction so I could meet ...
10/01/2026

Throwback Thursday

… a memory from Gina … In 2002, Tonya Creekmore invited me to a Gala/silent auction so I could meet Jenn with BouncePath whom she had met when she left CNM Associates (where she & I worked) to go to North American Properties.

I liked her. I joined CREW. Jenn & I hit it off. We signed-up for Leadership CREW (2004) together. She encouraged me to leave Ronus Properties and go out on my own. (I wanted to work on development projects.) I launched insideOUT marketing in July 2004, and our firms started to work together. We officially merged in 2006 to create a bigger, stronger BouncePath.

During the Leadership CREW's year-long program, Jenn and I spent time together and learned that our thinking and approach to marketing aligned. We supported one another during that journey — and the 22-year one that has continued ever since. Our dedication to CREW Atlanta continues as we still serve on committees and support CREW’s initiatives.

https://atlanta.crewnetwork.org/get-involved/committees/leadership

She’s the first person we call when we need to digitize a brand. Meet Talia, one of the creative forces behind our story...
09/30/2026

She’s the first person we call when we need to digitize a brand. Meet Talia, one of the creative forces behind our storytelling.

bpteam

According to Ryan Sciullo of CBRE, investors are showing increased interest in unanchored retail centers, including prop...
09/23/2026

According to Ryan Sciullo of CBRE, investors are showing increased interest in unanchored retail centers, including properties that benefit from a nearby “shadow anchor.” That could be a grocery store or destination retailer that isn’t part of the shopping center itself but still helps generate traffic.

For these centers, visibility and accessibility are critical, but so is the tenant mix. Essential services, restaurants, medical providers and other everyday needs can create consistent reasons for consumers to visit. Smaller spaces can also offer greater flexibility when it comes to replacing tenants and growing rents.

The takeaway: A shopping center doesn’t always need to own the biggest traffic driver in the area. Sometimes, being positioned next to it can be just as valuable.

Source: CBRE, The Weekly Take, featuring Eric Walter of Greenberg Gibbons and Ryan Sciullo of CBRE. https://www.cbre.com/insights/podcasts/2026-ep35-why-retail-investors-are-looking-to-the-southeast

Photo: Sugar Hill Retail leased by Marisa Roy of Ackerman & Co. is a great example of a shadow-anchored center.

Address

Atlanta, GA

Alerts

Be the first to know and let us send you an email when BouncePath Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to BouncePath Marketing:

Shortcuts

Share