Moneypenny Consulting, LLC

04/23/2026

Is the investment in SEO worth it? The stats speak for themselves!

If you believe your business could use a boost online, PersistSEO can help.

04/17/2026

"If you’ve noticed fewer phone calls coming from your website lately, or your traffic seems to be declining even though you haven’t changed anything, you’re not imagining it..."

Click the link below to learn how Google AI overviews are affecting your business

https://www.persistseo.com/how-do-google-ai-overviews-affect-small-business/

04/09/2026

Markets do not stand still. Legacy advantages fade, new models emerge, and the winners are usually the ones who adapt before they are forced to. To some degree, all industries must die in order for new ones to rise.

“The process of industrial mutation … incessantly destroying the old one, incessantly creating a new one.”

- Joseph A. Schumpeter, Capitalism, Socialism and Democracy hashtag hashtag hashtag hashtag

03/27/2026

"From web design and branding to SEO, AI-driven optimization, Ads Management, and digital marketing strategy, every piece works together to increase visibility, drive qualified traffic, and turn clicks into clients."
- Jay Torrence, Founder, PersistSEO

What does working with PersistSEO consist of?

It’s more than just “doing SEO.” It’s a strategic partnership built around growth.

From web design and branding to SEO, AI-driven optimization, Ads Management, and digital marketing strategy, every piece works together to increase visibility, drive qualified traffic, and turn clicks into clients.

We don’t offer random tactics. We build cohesive digital systems designed to grow established service-based businesses.

03/27/2026

No one I know with more expertise, integrity, drive, customer focus, and passion for what he does for small businesses than PersistSEO Founder, Jay Torrence. Grateful to have been a part of his team for the past 12 years.

Meet our founder, Jay Torrence.

Jay took a leap of faith, bringing over a decade of experience in the industry to launch his own company. PersistSEO was built on a simple but powerful belief: that persistence is what drives excellence in business and in life.

As a husband, father, and grandfather, Jay leads with integrity, commitment, and long-term vision. And when he’s not helping businesses grow, you’ll likely find him playing piano and singing.

07/10/2025

This was inevitable. What's mind-boggling is the speed at which AI is becoming more and more ubiquitous! 🤯 https://www.searchenginejournal.com/openai-and-perplexity-set-to-battle-google-for-browser-dominance/550825/

Just when it seems the browser wars are over, OpenAI and Perplexity announce plans to challenge Google's Chrome.

07/05/2025

Mind-boggling . . . 👇🏻

As of April 2025, remains the most popular app worldwide, with 546.15 million monthly active users. The same month, it became the top mobile app globally, achieving 52 million downloads, surpassing entertainment and utility platforms that traditionally dominate app rankings. Alongside ChatGPT, Google and Doubao emerged as the most downloaded AI apps in 2024, each strengthening their foothold in diverse markets.

In 2024, more than 4,000 new AI apps entered the market, propelling total downloads to 1.49 billion across all AI applications. This surge highlights both sustained consumer interest and the escalating competition among developers seeking to capitalize on the AI boom.

Several AI-first applications maintain an active monthly user base exceeding 30 million, highlighting the shift from experimental adoption to routine daily use. These figures account solely for app usage, excluding web-based interactions, suggesting the actual engagement with AI platforms is considerably higher.

As organizations evaluate market opportunities and competitive positioning, these metrics reinforce the critical role of mobile AI in shaping future consumer behavior and digital infrastructure investments.

Sources: Backlinko, Aicpb

07/05/2025

This . . . 👇🏻

According to the Reuters Institute Digital News Report 2025, over half of under-35-year-olds in the United States now say that social media/video networks are their main source for accessing news, followed by TV and online news sites.

Among the 12 countries that the Reuters Institute has been tracking on this question since 2014, Facebook and YouTube are still the most important channels for news. Until 2022, Facebook had a reach of 30 percent of all surveyed respondents. This has dropped however to 26 percent, marking a 16 percentage point drop from its peak of 2016.

At the same time, the share of those who consume news via Instagram and Tiktok has risen over recent years, driven by younger demographics. While just one percent of respondents used TikTok for news in 2020, this figure has recently increased to ten percent.

06/25/2025

"For SEOs, you’re no longer optimizing for rankings; you’re optimizing for attributes that highlight you’re a good choice." Search Engine Land

As AI takes over search, E-E-A-T is how brands stay visible. Audit credibility gaps and position yourself as the choice AI recommends.

06/23/2025

If AI killed your SEO strategy, you didn’t have one by Victorious https://searchengineland.com/if-ai-killed-your-seo-strategy-you-didnt-have-one-455946?utm_source=facebook&utm_medium=social&utm_campaign=hootsuite&utm_content=editorial