Drinon & Associates

Drinon & Associates Leadership Communication Coach for Executives & Management Teams Coaching is offered by phone or videoconference nationally.

Rich Drinon provides executive coaching focused on communication, relationships, problem solving and decision. About Rich Drinon, M.A., PCC

Rich is President of Drinon & Associates, and was previously owner of ExecutivEdge. He has conducted thousands of coaching sessions for teams and individuals throughout the U.S. and Canada, and has been a featured keynote speaker at hundreds of conferences, c

onventions and annual meetings across the nation. He has a journalism degree from the University of New Mexico, a master’s degree in Leadership Communication from Gonzaga University and a graduate level certificate in Leadership Coaching from Avila University. Rich is a Professional Certified Coach (PCC) through the International Coach Federation (ICF).

08/02/2026

No one likes rejection. Yet rejection is a part of life. If you can't face rejection you may never pursue a purpose, career path or someone to love. Sometimes you have to face considerable rejection before the door of opportunity opens. Seek. Knock. Ask. Take heart. Have courage.

07/27/2026

When disagreement arises, some fight instantly and vigorously to win. Others wait, calculate and bring payback to your door with a look of satisfaction. Still some, sink your ship sometime and someplace in the future without you ever knowing THEY torpedoed you.

07/22/2026

Being both firm and friendly is one of the hardest balancing acts to master.

07/14/2026

The harder she tried NOT to signal impatience, urgency and frustration, the LOUDER they spoke.

07/14/2026

Making difficult decisions is more than just a rational exercise, it also involves hearing from your heart and listening to your gut.

06/22/2026

You CAN communicate directly and warmly at the same time. Direct with your words. Warm with your tone. Kindly and candidly. It's just that often directness is driven by anger or aggression. Or by coldness and criticism. Allow your direct voice to be infused with genuine care or concern. Increase the intensity or urgency only if you're not heard clearly the first time.

02/18/2026

Thoughts On Goal Setting Part 4: Once upon a time I planned to buy a new car. Knew exactly what I wanted before going to the dealership. When I arrived I asked the sales person to direct me to that particular car. As we walked, I saw something I liked better, test drove it and left having purchased that vehicle a short time later. It was used, but barely. The original buyer didn’t like it so had just brought it back. So, I also got a good deal. Sometimes you plan for exactly what you DO want. Other times you might have to plan by starting with what you DON’T want. And, either way, you have to factor in the intuitive unexpected if your gut makes a different call along the way.

02/16/2026

Thoughts On Goal Setting Part 3: My observation, after 50 plus years in the workplace, is that goal setting has become more complex and difficult in some ways. For a younger generation, the possibilities of doing what one wants seem unlimited. But having so many choices can cause analysis paralysis or many false starts. Some members of younger generations have been over-praised for less than stellar achievement giving them the idea they are better at something than they actually are. This over estimation of self is also part of what’s referred to as the “Narcissism Epidemic.” Some believe they have mastered things when they really haven’t. Others, moving along a steady career path, discover things have changed and now they want something new or different. But finding time during a “successful” career to return to school or build a clientele for a side hustle can be taxing. But people do it every day. Those later in their careers can have difficulty getting a “vision” for how to use the skills, talents and abilities they’ve gained over the year. How to put that wisdom to work in a meaningful way vs. just playing golf every day in retirement. Today’s possibilities don’t change the reality that using your target seeking mind to identify a goal and then finding the way, means and support to get there is still essential.

02/10/2026

Thoughts On Goal Setting Part 2: I’ve met many achievers over the years – including some high and some super achievers. Some layout their goals in detail using the S.M.A.R.T. approach. You can easily ask Google for a definition of SMART Goals or find several excellent teaching videos on YouTube. This approach can provide “training wheels” for those wanting to learn and improve goal setting skills. Others I’ve worked with simply SEE or KNOW what they want and go after it. They don’t bother with all the planning, steps and details. They just lock on to what they want and make it happen. I’ve done both, but over the past 5 years I’ve found Mental Contrasting works incredibly well for me. Again, you can ask Google or AI to define this approach for you. Mental Contrasting is a subtle shift in how one pursues goals, and I now use it for everything, business, personal, spiritual, physical, etc.

02/09/2026

Thoughts On Goal Setting Part 1: I feel that over 69 years I’ve, to some degree, mastered the art and science of goals setting. Some have achieved more and some less. Just sharing my experience. The art and science can be summed up in just three words – See, Feel and Say. Or, Visualize, Emotionalize and Verbalize. When these three are in agreement we are more likely to flip the switch that moves us in the direction of our dream. One key difference, however, some goals are contrived and others are inspired. Either is ok, depending on the purpose. But to prove the point, think about a time when you saw something and said “YES!” in a very enthusiastic way. Your Seeing, Saying and Feeling all lined up to motivate you towards that goal. YOU WANTED IT! You can achieve this with contrived or made up goals, but I’ve always found it more difficult. Yet, every day, people and organizations set and achieve goals that make sense, but perhaps don’t greatly excite them and are nothing to write home about. All in a days business. I will continue to share some of my thoughts and experiences on goal setting going forward. Perhaps some will benefit from my thoughts.

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Bangor, ME

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