Barketing101

Barketing101 Helping local businesses in Kankakee & Iroquois county (and beyond) manage their social media presence. www.barketing101.com It's everywhere.

There is no denying the infiltration of social media into even the most mundane activities of every day life. But does your business fully understand the potential of social media to reach customers and to deepen your relationship with existing customers? Understanding that social media isn't really new is the first step to growing your business. Barketing101 is here to help by providing training

& consultation on how to integrate social media into your business. We also understand that actually running your business is your biggest priority. We also provide social media management services that allow you to put your focus where it belongs--on running your business.

Do you have a social media marketing plan for your business? If so, what is your favorite tool that you use within your...
10/29/2016

Do you have a social media marketing plan for your business? If so, what is your favorite tool that you use within your plan?

Creating your social media marketing plan shouldn't be that hard. Here's a 6-step guide on how to create a social media marketing plan.

The principles of marketing translate into nearly every aspect of our lives if you truly think about it. What is one "u...
06/12/2014

The principles of marketing translate into nearly every aspect of our lives if you truly think about it. What is one "unusual" area in your life that you applied marketing strategies like these and succeeded? I'd love to hear about it.

There are certain characteristics that make some marketers more effective than others. Read what habits you should pick up to be more effective.

The recipes behind the most socially-shared Slideshare submissions. Have you used Slideshare yet for your business?
06/11/2014

The recipes behind the most socially-shared Slideshare submissions. Have you used Slideshare yet for your business?

How does content get shared? How does it get tweeted and retweeted? And why? There are many ways and no one size fits all answer. So, we asked six of the mos...

The tendency of most social media marketing is to focus to much on the "media" and the "marketing" while forgetting the ...
06/10/2014

The tendency of most social media marketing is to focus to much on the "media" and the "marketing" while forgetting the social. It's all about relationships.

The problem with many businesses using social media to drive results is that they don’t often treat people on social platforms like people. It's important to start being a better social media

Head's up Class of 2014 (and the rest of you coming up)
06/07/2014

Head's up Class of 2014 (and the rest of you coming up)

Here are 10 Social Media Graduation Tips to get your adult life off to a good start. Understand that how you look on social media is essential for success!

If you haven't already tried Canva, the free and EASY online graphics tool, I encourage you to attend this free webinar ...
06/07/2014

If you haven't already tried Canva, the free and EASY online graphics tool, I encourage you to attend this free webinar to learn more about it.

Online social media marketing is an extremely effective way to grow your business. But, in today’s hyper-busy, information-overloaded world, how do YOU create stunning content that a) REACHES your audience, b) APPEALS to your audience, and c) gets your audience to take ACTION?! The power combo of co…

Creating personas can help you more effectively relate with your ideal audience. Here's how:
06/06/2014

Creating personas can help you more effectively relate with your ideal audience. Here's how:

Persona definition has 10 marketing persona attributes. Posed as questions, these 10 marketing persona elements can improve your content marketing.

Are you making the most out of your social media content?
06/05/2014

Are you making the most out of your social media content?

Visual content has quickly emerged as a powerful tool that can help messages break through the clutter online, stand out from the competition, and persuade audiences — but only if it's created and ...

Many of these are familiar, but there are several new ones with a glance. Do you have any suggestions not on the list?
05/30/2014

Many of these are familiar, but there are several new ones with a glance. Do you have any suggestions not on the list?

Social media marketing can be a tedious undertaking but digital marketers usually get some help from social media publishing tools to streamline their marketing activities. The tool becomes a part of…

Are you killing it in social media?
05/29/2014

Are you killing it in social media?

Great content is an important component of a greater equation for how you can provide value to your targeted audience and positively address your business goals. But therein lies the crux of what this post is about: content is only part of the equation for how you can provide value to your targeted…

What is your policy for re-sharing content, over and over, again and again?
05/28/2014

What is your policy for re-sharing content, over and over, again and again?

Rinse and repeat. Those words have become a meme in American culture. Where did they come from. I’m betting you know! That’s right. “Rinse and repeat,” the familiar instructions on almost every bottle of shampoo sold in the U.S. since… well, probably since shampoo has been sold. Even though we suspe…

I know a lot of Facebook users that will be thrilled with this update. What about you?
05/28/2014

I know a lot of Facebook users that will be thrilled with this update. What about you?

Facebook, recognizing that its users don’t necessarily want to know everything that their friends are doing on Facebook, announced today that it will be prioritizing stories that are shared purposefully over those that are auto-posted. That means that users will see fewer notifications that some lis…

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