Huk Gear

Huk Gear We unite all anglers through performance-engineered, technical gear designed to fuel your passion and pursuit no matter when, where or how you fish.

The things fishing does for the soul are priceless.
03/27/2026

The things fishing does for the soul are priceless.

The shirt that launched it all is back.10 years later, ICON returns. This time reimagined with new colors and upgraded f...
03/26/2026

The shirt that launched it all is back.

10 years later, ICON returns. This time reimagined with new colors and upgraded for even greater angler-proven performance.

Breathable back panel. Quick-dry comfort. UPF 50+ sun protection. Raglan sleeves for effortless casts.

Built for pros, captains, and weekend warriors.

03/25/2026

Catch the sunrise, stay for last light, these dresses can keep up!

Designed for on-the-water performance and built for everything after, from dock hangs to beach days.

Easy, breathable, and made to move, they’re your go-to all season long. From Active Dresses to Cover Ups and Rompers, consider it your new uniform.

Explore new dresses at Huk.
Built for wherever the water takes you.

New for Spring 2026.The Watershed Collection is an on-water system built for the demands of full-day guiding—from sunris...
03/24/2026

New for Spring 2026.

The Watershed Collection is an on-water system built for the demands of full-day guiding—from sunrise runs to afternoon heat. Every detail is designed to perform, adapt, and hold up when it matters most.

Powered by DriComfort® technology, it delivers advanced moisture management, thermal regulation, and UPF 50+ protection—keeping you cool, dry, and dialed in through changing conditions.

Built for the athletes of the water. Made for anywhere.

Shop the Watershed System.

03/22/2026

Fishaholic (n.): an individual with an intense, often uncontrollable passion for fishing—hooked on the sport in every sense of the word.

Addicted to the chase. From the first cast to last light, it’s all about the next hit.

No clock, no limits just you and the water.

Stay HUK’d.

Catch the Sun, Not the Burn.The Sunup top and Embark Short are built with lightweight stretch, UPF 50 protection, and qu...
03/21/2026

Catch the Sun, Not the Burn.

The Sunup top and Embark Short are built with lightweight stretch, UPF 50 protection, and quick-dry performance—made to keep you cool, covered, and dialed in from first light to last cast.

New arrivals available now.

03/19/2026

A fan favorite that’s sold out time and time again— for a reason.

The Pursuit Coverup-Up Dress is lightweight, ultra-flattering, and built to move with you, it’s designed for everything from beach days to boat decks.

With adjustable side cinches, a breezy non-cling drape, and built-in UPF protection, it delivers comfort, coverage, and performance all in one.

Now back in stock— in New colors.

The Rogue Wave boot is your go-to for whatever the water throws your way. Easy slip-on, all-day comfort, and tough neopr...
03/18/2026

The Rogue Wave boot is your go-to for whatever the water throws your way.

Easy slip-on, all-day comfort, and tough neoprene rubber that keeps the elements out and the adventure going. From slick docks to rolling decks, Grip-X traction keeps you steady so you can stay focused on what matters.

Now available in new colors.

Wherever the water takes you, step in and go.

03/17/2026

At the Bassmaster Classic, we asked anglers one question…

How do you pronounce Huk?
The answer? It’s pronounced “hook”… like a fishing hook.

Our founders started Huk with one idea in mind: a fishing hook is what unites all anglers across every body of water and every style of fishing.

No matter how you say it, we’re grateful for each and every one of you. Because without our anglers, there is no Huk.

So… how do you pronounce it? 👀

03/15/2026

Day 3: the final day at the Bassmaster Classic Expo.

Swing by Booth #529 and come see us. It’s been an incredible weekend meeting so many of you thanks to everyone who has stopped by to hang out with us.

We’ve also got limited Classic ’26 show shirts, so snag one while you can. See y’all before the expo wraps up. 🤙



Address

Charleston, SC
29401, 29403, 29405, 29407, 29409, 29412, 29414, 29424, 29425, 29455, 29492

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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