Leadership that Moves People. Online Courses | Performance Coaching | Workshops Army Captain.
Wingspan partners with leaders around the world to strengthen their behavioral performance and communication. Our approach centers on creating more intentional outcomes by developing healthy behavior systems, more productive interactions, and more meaningful relationships. Read more: www.wingspanperformance.com
About Cathy Maday: https://wingspanperformance.com/about/cathy-maday/
Cathy is the founder, owner, and president of Wingspan Performance and the creator of the Wingspan Performance System. Since 2003, she’s coached and advised thousands of leaders across the globe, in many industries, and from Fortune 100 companies to entrepreneurs. Cathy is widely recognized for her blend of business savvy, ability to influence, and deep care for others. About Ivan Konermann: https://wingspanperformance.com/about/ivan-konermann/
Ivan Konermann is a Leadership Advisor with more than 20 years of experience in the private sector, a West Point graduate, and a former U.S. He brings rare expertise in leading critical operations and team problem-solving in high-pressure situations based on decades of working in the military, special operations, intelligence, and public safety communities. Ivan draws on a wide range of experiences in his work supporting leaders, effectively equipping them to create more of what they want while feeling more confident along the way.
02/18/2026
Under pressure, teams default to phrases that sound familiar and feel safe.
The cost shows up later, in missed handoffs, unclear ownership, and stalled momentum.
Clear language names:
• the outcome
• the date
• the owner
• the tradeoffs
When the ask gets specific, ex*****on moves.
Comment "2026" and we will send you the link to book a free 15-minute consultation with an Wingspan®️ Leadership Performance Advisor so Q1 starts producing instead of ‘planning.’
02/16/2026
For years, polished communication felt like the goal.
The hidden cost showed up later.
Over-explaining, softening every edge, and wrapping messages in Bubble Wrap, creates confusion, wasted time, and distance.... despite good intent.
Clear communication respects people’s time, strengthens relationships, and moves work forward.
Watch the full-length Leading Without The BS podcast episodes now on our Wingspan Performance® YouTube Channel, and subscribe to catch season 2, coming soon.
02/12/2026
President and Founder of Wingspan Performance®, Cathy Maday spent her life in motion. From her first job at 12 to a career in tech, her mantra was "I can handle what’s next."
On the latest episode of Anything But Typical, Cathy shares why "handling it" wasn't enough. She saw corporate environments where the people—not the tech—were the ones breaking.
She did what entrepreneurs do: She chose the harder path and built Wingspan Performance®
Check out Cathy's episode with wherever you stream your podcasts!
Comment "Podcast" and we will send you the link!
02/11/2026
Ex*****on breaks down when language stays fuzzy.
Pressure pushes conversations toward vague statements, or "Bubblewrap" as we call it, that blur accountability.
What stays unsaid matters just as much as what gets spoken.
Strong ex*****on relies on language that makes priorities, timing, and capacity visible.
Clarity keeps work moving and teams communicating when the stakes run high.
Comment "2026" and we will send you the link to book a free 15-min consultation with a Leadership Performance Advisor from the Wingspan Performance® team.
02/09/2026
Short-term fixes create short-term results.
Lasting performance shifts start when new ways of working become the norm—not a one-time push.
Workshops and activities create the opening.
Consistency moves the behavior change forward.
When teams flatten the spikes and valleys, work feels steadier, clearer, and easier to sustain.
Watch this episode of the Wingspan Performance® Podcast, Leading Without The BS: Unfiltered. Unapologetic. Unstoppable Performance. and the rest of season one's episodes now on our YouTube channel.
Want to know more about our Wingspan® Workshops? Comment "WORKSHOP" and we'll message you with the latest!
02/06/2026
Meet Madison Gross 👋
Madison serves as the On-Site Executive Administrator at Wingspan Performance®, supporting smooth, efficient operations across the home office. From day-to-day coordination to client onboarding and office flow, her work creates space for advisors to stay focused on client service at the highest level.
Before Wingspan Performance®, Madison earned her degree in Elementary Education from Appalachian State University and spent three years teaching second and third grade in Charlotte and Indianapolis. That experience shaped a strong foundation in organization, communication, adaptability, and time management skills she brings into every interaction with the team and clients.
Outside the office, Madison enjoys time with her husband, Matt, and their dog, S***k. You’ll often find her outdoors hiking or relaxing on the lake. Her care for people and service-driven mindset show up daily, making her a steady, thoughtful presence across the Wingspan Performance® team.
Comment your support, and help us welcome Madison to the team.
02/03/2026
Balance isn’t a goal. It’s a behavior pattern.
It’s shaped by what you tolerate.
What you repeat.
What you keep saying yes to… even when you’re running on empty.
If you’re coming back from time off hoping for a different outcome, the question isn’t “How do I find balance?”
It’s: What behavior of mine keeps the overload alive?
Pick one Wingspan-worthy shift this week:
✅ clarify the priority
✅ name the boundary
✅ communicate the tradeoff
✅ stop carrying what isn’t yours
Your schedule reflects your standards, every damn time.
01/26/2026
Stop waiting for clarity. Help create it.
In uncertainty, leaders often freeze and wait for someone above them to define “what good looks like.”
That wait has a cost:
• slower decisions
• more rework
• missed handoffs
• frustration that stays trapped in your head
Clarity doesn’t always arrive. Sometimes it gets built.
Wingspan’s move: speak out loud what you’re recommending—then name the costs + payoffs.
Not as a complaint. As leadership.
Because when you can clearly articulate the tradeoff, you stop being “extra input”…
and start shaping the outcome.
01/23/2026
Last week, we gathered almost the entire team (we wisely grew in numbers in 2025, with team members both local and nationwide!) in the same room and did what most teams avoid: we told the truth, made decisions, and built the system to execute them.
Theme for 2026: Well Oiled Machine.
Translation: less scattered workflows and more repeatable systems that lead to continued impactful results for our clients and Wingspan Performance® as a business.
Highlights:
• Clear annual targets(Client + Business Impact)
• Friction-free workflows(aka: stop reinventing the wheel when we know how to fly)
• Real metrics, 100% ownership, consistent follow-through
If your leadership team wants fewer meetings and more movement, you know where to find us.
01/23/2026
Wingspan Performance® has officially added another member to our experienced Leadership Performance Advisors team! 🎉
Bruce Stankavage serves as a Leadership Performance Advisor at Wingspan Performance®, bringing decades of experience across entrepreneurship, business leadership, and performance development. He works with leaders who carry real responsibility—fast decisions, high stakes, and teams counting on them—then helps them tighten ex*****on and lead with intention under pressure.
Before Wingspan®, Bruce spent more than 25 years founding, operating, and successfully exiting multiple businesses in commercial real estate and self-storage. That experience shaped his approach: practical, direct, and built for the real world where decisions show up in outcomes.
Bruce also holds a Master’s degree in Counseling Psychology, giving him an additional edge in helping leaders recognize patterns that sabotage performance—especially in communication, accountability, and decision-making. He brings that perspective in a straightforward way that translates into action.
Outside of work, Bruce enjoys time with his wife Liz, and their three sons. A former collegiate athlete, he pulls lessons from sport, business, and fatherhood—then uses them where they belong: in the moments leaders get tested.
Welcome to the team, BRUCE!!
01/22/2026
If you’ve explained it 3+ times… it’s not a technical issue anymore.
When leaders say:
“Mary Beth isn’t doing that.”
“William isn’t following through.”
The first question isn’t what’s wrong with them.
It’s this: Is this a technical gap—or a behavioral one?
If the steps are clear and the training already happened, the problem has moved into behavior: ownership, standards, and follow-through.
And the fastest way to influence behavior starts with practicing your part—daily.
Not big overhauls. What to practice:
✅ tighten the question you’re asking
✅ write out what you’re really wanting to say
✅ wordsmith it until it’s clean and direct
✅ lead the conversation instead of repeating it
Not fun. Not flashy.
And it’s exactly how leadership improves.
Comment "Podcast" and we will send you the links to the full episode of Leading Without the BS: Unfiltered. Unapologetic. Unstoppable Performance. now on our Wingspan Performance®️ YouTube channel!
01/21/2026
If your team isn’t following through, frustration shows up fast.
And that frustration is useful.
Not because it proves something is “wrong” with them, because it reveals what’s missing: clarity, ownership, boundaries, or follow-through.
One question shifts everything:
How am I contributing to this — even accidentally?
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Partnering with Leaders to Develop High Performing Teams
Partnering Around the World
Wingspan partners with leaders around the world to develop their communication, behavioral performance, & mindset.
Our approach centers on creating more intentional outcomes by developing healthy behavior systems, more productive interactions, & more meaningful relationships.
No Frills. Just Function.
Working with teams in critical operations and high pressure work environments means we don’t waste your time. With immediately deployable tools, you’ll tackle the real challenges you’re currently facing; creating stronger performance each day.
Beyond Collaboration.
We call it Powerful Partnering. In a safe and challenging environment, you’ll learn what habits are slowing you down or working against you. You’ll be equipped with fresh tools for greater personal performance, and you’ll exchange more powerful healthy support with those around you.
Playing the Long Game.
Our clients aren’t looking for shortcuts or a quick fix. They’re playing the long game, and so are we. Learning and exercising high performing behaviors takes time, especially in a demanding work environment.
It’s rough out there on the field of business and a one-and-done, flavor-of-the-day doesn’t cut it. Our proprietary performance system focuses on repeatable practice so you consistently bring your personal best to the field.
