08/28/2026
☑️ AI can make an organization extraordinarily busy without necessarily making it more productive.
That may be the most important lesson for executives from Meta’s reported experience trying to dramatically reshape its workforce around AI.
In his latest Computerworld article, Evan Schuman examines what happened when ambitious expectations for AI collided with the realities of enterprise ex*****on. The story offers three important takeaways for leaders:
1. 📊 Measure outcomes, not just AI activity.
More code, more analysis, more content, and more automated actions can look like productivity. But volume is a poor substitute for business value. Leaders need to connect AI investments to measurable improvements in revenue, cost, speed, quality, resilience, or customer experience.
2. ⚙️ Automation can create work as quickly as it eliminates it.
Every AI-generated output may require validation, security, integration, governance, maintenance, or correction. The productivity equation needs to account for the entire lifecycle of the work, not simply how quickly AI can produce it.
3. 🛠️ The opportunity is still enormous, but ex*****on matters.
This is not an argument for slowing AI adoption. It is an argument for getting smarter about it. Organizations that establish clear outcomes, redesign workflows to leverage human and machine strengths, and scale proven use cases have an opportunity to create significantly more value than those that simply pursue automation for its own sake.
💬 As acceligence CEO Justin Greis told Computerworld:
“AI can make an organization extraordinarily busy without necessarily making it more productive. We have spent decades teaching technology leaders that lines of code, closed tickets, and launched projects are imperfect proxies for business value. AI makes that measurement problem much more acute because it can manufacture activity at machine speed.”
📌 The executive question is:
“What measurable business outcome improved because AI produced it?”
⭐ That is a much higher bar than asking how much work AI can generate. It is also where the real opportunity begins.
🔗 Read the full article here: https://hubs.la/Q04vwX7n0